sec press release och ziff sample of a press release for an event

TV news viewers can often detect the use of VNRs within television newscasts; for example, many movie-star interviews are actually VNRs, taped on a set which is located at the movie studio and decorated with the movie’s logo. Another frequent example of VNRs masquerading as news footage is videotapes of particular medical breakthroughs, that are really produced and distributed by pharmaceutical companies for the purpose of selling new medicines.
In almost all cases, we would recommend eReleases or PR Web over PR Newswire. However, PR Newswire does offer a unique feature — if you opt for their premium option at $399, then the image in your press release will be broadcast in Times Square. This likely won’t generate the same kind of media attention or online exposure that submitting your press release to newswires will, but you could capture an image of the broadcast for use in future promotional materials.
Admittedly, their starting price is a little higher than some other press release distribution services. eReleases explains this in their FAQ section as a result of their higher visibility and customized press release distribution, directly reaching journalists across many different markets and industries.
Some press release distribution services (discussed in more detail below) will charge extra to add visual content. But this is well worth the price! Visuals are a major draw for journalists who are on the hunt for their next story.
Falcon Mobi Cleaner, a rapidly growing Android cleaner and optimizer application today launched its latest update for users. This new update for Android is expected to improve Falcon Mobi Cleaner’s functionality and bring it to a whole new level of User Experience. Falcon Mobi Cleaner, developed… – March 03, 2018 – PCVARK Software Pvt. Ltd.
All press releases must include a headline, sub-heading and a notes to editors section listing the contact information of the academics mentioned. The number of paragraphs will vary according to the newsworthiness of the story, however, the introduction must always answer the five Ws and a quotation is always needed. It is good practice to limit press releases to approximately 300-350 words, featuring the key information presented with an angle in mind. 
The School District of Lee County, located in sunny Southwest Florida, will be attending the Pittsburgh Education Recruitment Consortium’s Education Job Fair on March 28. The career fair will be held from 9:30 a.m. to 3 p.m.
Most press releases are succinct at just a page long. Two pages tops. Ultimately, companies want to provide enough information so that news outlets have sufficient material for publishing their own stories about whatever the company is announcing in the release.
Yves Rochard, president of CNMW had this to say, “We are delighted with our partnership with Laser Shooting Robots and look forward to introducing their product to the European market. There is a synergy between our two brands that we feel will result in a profitable relationship for both of us. We have already integrated their sales tools into our website and will begin manufacturing, and shipping Laser Shooting Robots as of February 2012.”
The idea behind this press release was to educate people about a new dating app (small business) as well as empathize with any single person who reads it. We placed a small insert about why we developed the app and let readers know that we too are single and feel what they’re going through.
Press release distributors allow you to target your audience by location and industry, so assign your parameters accordingly. Schedule your release early in the morning on a weekday in order to maximize visibility. If applicable, add a photo or image to make the PR more eye-catching. Most press releases include a quote from someone affiliated with the company writing the PR, to infuse more personality into your message.
Discover e-Solutions Ltd. (DeSL), the leading provider in integrated collaborative product lifecycle solutions for the fashion, apparel, textile and footwear sectors, is proud to announce continued support of the apparel and footwear industry by joining the American Apparel and Footwear Association (AAFA)… – March 03, 2018 – DeSL
For this reason, eReleases has pulled together tried and true examples of winning press releases covering various topics that will help to guide writers toward a successful media campaign. Use these samples as starting blocks, templates, or simply as sparks to generate ideas for your own press releases.
Reliability: As a popular free press release distribution site, there is a focus on reliability at Free Press Release. This site has also been in operation for many years, and it has built an extensive, quality network and user group.
In the online world, the bar for publication is much lower – some sites auto-publish your release within minutes of submission. Others have basic guidelines that are easy to meet in order to get published. Since most releases never get read, the goal is get a dofollow backlink to help promote your website.
Don’t Syndicate. Once the preferred method of press release distribution, syndication is now dead. While some brands used to spend thousands of dollars each month to distribute their press releases, experts like Tim Grice have since come out to say that there is “no value in press release syndication for SEO purposes.” Instead of taking this approach, share your press with local media outlets. You’ll enjoy a better ROI and your press release will get more traction.
PublicityWires.com offers free online distribution of press releases and media requests. It is a fast growing online publicity resource center for both Public Relations associates and the members of the press.
First and foremost, the press release itself needs to contain “newsworthy” information. Marketing and advertising are what you as a company say about yourself, and press is what others say or reprint about you. The release should have some kind of news or official announcement perspective that allows a journalist to see if the subject matter is relevant to their beat of reporting. Before putting out the release, also consider the current news cycle and if the announcement has some relevance in current reporting.
Press releases follow a well-defined format that simplifies the writing process. Journalists and bloggers read hundreds of press releases a day, so following this format helps ensure they catch the essential information at a glance.
Optimization features help you gain SEO traction and visibility through free press release distribution. They  will also help you gain a better understanding of what people are searching for as it pertains to your industry.

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