press release software free newspaper app template

You use this template partly because the media don’t have time to plough through why the world needs a new widget or how it was developed (they simply want to know whether or not your new widget is of interest to their audience) and partly because the template makes it easy to cut the story to fit the space available. No need to edit. Simply cut from the bottom paragraph upwards.
Press releases aren’t what they used to be. Marketers can’t view them as a vehicle to “get picked up by the Wall Street Journal” and solicit coverage by other mainstream journalists anymore. Social media, direct engagement and curation tools have largely replaced the press release in this avenue. Yet, that doesn’t mean you should turn your back on the press release distribution altogether.
Hi Kari, I read your article and am really curious about how to get the word out about our launch of Enjion.com at the beginning of this month. You seem like a person who knows her stuff on the topic of media exposure and I could really use your perspective if you had a moment and some wisdom to share.
RULE #2: Have a newsworthy story. To get your message communicated through the publication, you need to convince the reporter/editor that your message (or the story surrounding it) is newsworthy. So it’s got to have appeal to the entire readership of the publication.
Hello. Although I personally reckon this post is a bit prescriptive (I prefer devs to just say Hey, I’ve made a NEW THING! Here it is!, there are some good tips regarding content to possibly include. (Just, y’know, avoid doing the robot thing. I get 50+ PRs on a good a day (on a bad day, I get more), and many of them look identical in structure and that’s a FIVE-ALARM WARNING to bin every one of the things.) In terms of format, though, speaking as a journo, sending me a Word document is a really great way to get me to immediately delete your PR. Send the text in the *body* of the email, so I can easily access and search it later. Do not make me load up some other app or even fire up Quick Look to view your copy. (Also, a *huge* number of devs I know don’t use Word these days, threatening any fancy formatting. PDF’s fine for an online press kit, though—no problems copying and pasting from it, assuming you’ve done the PDF right.) And I’m sure this sounds grumpy as hell, but when you’re bombarded by email, you need to be able to filter things very quickly. Open the attachment to read about my new thing loses to My new thing is…
That’s a good place to start! I’d recommend looking at boating outlets, with a national audience of boat owners. Build a list of those outlets (magazines, websites, blogs, influencers) and who you’d like to reach out to. See if you can find their email addresses online, and add them to your Twitter lists for regular engagement.
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In your case, I would look at eRelease’s distribution list (Click “Where Does it Go?”) and see the list of publications they send to under the “Banking and Financial Services” category, or perhaps “Investments.”
Submitting a press release via a Premium membership incurs additional costs per item. Again the amount of coverage the press release will get will determine the price. Reportedly prices range from 800-2200 USD, with the average being 1000 USD.
A few years ago, I decided to keep track of how many pieces of earned media coverage came from direct pitching vs. the press release distribution services. That experiment ended after six months, when I realized I had literally hundreds of links to articles that featured clients…and all of them came from directly pitching reporters.
Writing a company press release can be a pain. Having a template to get you started can make it quick fun and easy.There are a few rules you need to remember when writing a press release. One being try keeping the press release to one page. You want the press release to be around 400-500 words. Sometimes services you use to get your release to the public will charge extra if it is over this 400-500 words. Examples include Business Newswire, Dowjones Newswire, Marketwire or PRNewswire. So, make sure you keep it short and sweet. Not only will this save you money, but getting your point across in a more clear and precise way will help readers to understand your point better.
5. CALL TO ACTION: Most readers won’t make it to the bottom of the page. Insert your call to action link for the public after the first or second paragraph. Restrained use of links directs readers to a specific call to action.
So instead of stuffing your next release with jargon, take a page out of our book (okay, fine, ebook), The Newsworthy Guide to Inbound Public Relations, and brainstorm some creative approaches for your next announcement. Can you include new data? A remarkable graphic or video? A shareable SlideShare? If so, a creative angle will often help carry your content and increase the likelihood of social sharing. 
Finding the top press release distribution service is now easier than it has ever been before. A lot depends on your underlying business goals. If your company is simply looking for exposure on some of the world’s top media websites, then the clear No. 1 choice is NewswireNEXT.
Indeed, great press releases do more than keep the media and the industry-at-large informed of your company’s recent developments. They are meant to pique the interest of journalists, who may seek to cover the topic further. Crafting a great press release is often the first step in securing a magazine feature or television interview — and thus, more visibility and new customers.
What if you think the main marketing point is that the book is written by a semi-celebrity? I’m working with an author who is in 5 Halls of Fame, but he would only be known to older readers. The book would be appreciated by older readers but also mainstream readers. Should I still lead with what the story is about?
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There are several different associations of news agencies. EANA is the European Alliance of Press Agencies, while the OANA is an association of news agencies of the Asia-Pacific region. MINDS is a global network of leading news agencies collaborating in new media business.
Follow-up by phone or email. Once you’ve sent your press release out to your local media outlets, follow-up with a phone call or email. This personal touch can help cement your press release on a journalist’s radar and make it easier for them to remember.
Other than the headline, this is the most important aspect of your book press release. You might want to lead with something impactful, such as a controversial statement or an emotionally engaging sentence related to the book you are promoting.
We then write a release and distribute it manually to each of our free press release sites, including a link to the new vegan pizza page. This process usually improves that page’s visibility in Google and helps the pizza shop owner outrank his competitors for keyword terms related to “vegan pizza” in his local market.
Many marketers want to know: “Are free press release services worth using?” Smart Insights looked into this query and found a few points worth mentioning that could sway your decision. First, only 5 percent of free press release sites can get you featured in Google News. Secondly, only half of the free press release distribution networks were ranked in Google Search. Thirdly, less than a third of the sites generated inbound links. That said, you’re still welcome to give it a whirl.
Not only is the press release itself important, but who you’re communicating with is very important, Pommerehn says. It’s a major pet peeve for journalists when the PR person or the person doing the press release does not do their homework.
While it can be a useful background document for journalists, a press release isn’t a story. If you want to maximise your chances of getting press coverage, you will have to tweak your idea, and your release, for different publications or programmes. You can find more information about how to find journalists’ contacts details in this article.
These templates are easy to download and print. Each free press release template is available in Microsoft Word (DOC) format. Just choose a press release template and download it. Open it in Word (or another program that can display the DOC format), edit it, and print your personalized press release.
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http://www.afly.com Reach the desks of 1,007 news editors for free. AFly allows you to take your story and submit it to a carefully screened list of major national editors. These editors receive your release and consider it for upcoming features they are writing. Your story may also be posted online at major news outlets.
The first paragraph of your release should cover the who, what, why, where, and how of your new launch, update, or development. Reporters don’t have a ton of time to sift through details and fluffy background information — they just need the facts that’ll help them tell your story to someone else from a position of authority. 
To be fair, we did expect this result, it is rare enough for someone to pick up news from some of the premium paid-for news wires and given the volume of free press releases being pumped out these days we would have been (pleasantly) surprised to find any pick up of our releases. When we did find a release that had been syndicated out to other sites none of those other sites came across as ‘high quality’, they were invariably loaded down with banner and AdSense advertising.
It is different from an advertisement in the way that in an advertisement, you pay the media outlets and your matter is presented by the outlet the way you want it to; while in a news release, you just send a statement to the media outlet and they decide how to present your information and whether to do it at all or not.
There are still many benefits, as Daryl Willcox, chairman of DWPub, told eConsultancy. He explained that “social media pick-up” and “direct to consumer communications” function well “as part of a concerted, long-term PR or content marketing campaign.” Press releases will always have a place in certain complex industries — like finance and biomedical tech.
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Unlike many sites, this site does offer a complete list of site submission. Users can search by state and find an extensive list of submission locations. This includes newspapers and magazines — a real plus for targeted small businesses.
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Here, you can find background descriptions of local businesses, detailed service listings, and articles on an array of consumer topics, creating a valuable repository for all types of free press releases.