press release publishing single press release

Make sure your press release reads well; concentrate on improving relevance and usefulness of the content. Most importantly, though, it should be short. A long press release will be hard to read, even if it is interesting, the reader is likely to stop reading at a certain point. So, make it short – it’s as simple as that.
The second last thing that is necessary to be put in the press release is the background of the company. In this section, you need to include the complete information and bio data of the company. You can describe your company, talk about its products and services and everything that you think is necessary to be discussed.
In the interest of being thorough, there’s also mononews, a free or low cost press release distribution service for Canada specializing in lifestyle and consumer-oriented news distribution. Sign up and post your release online and a customized list of reporters relevant for your news will receive your release by e-mail.
The results speak for themselves–near 100% occupancy in the hotel in October. It was picked up in Historic Hotels of America “Haunted Historic Hotels” release and also sent out nationwide to radio, TV, and newspapers. We have had very good luck over the past 10 years of having our annual ghostly story picked up and run all over the world. I have done radio interviews with stations from England, Ireland, Canada, Australia, New Zealand and from all across the 50 states.
Sure, I had thousands of links to pickups of various press releases – and some of the headlines have tens of thousands of impressions. But again, when you track that down to ROI…I have yet to find anything significant.
Thank you so much for the information I’ve been searching for much time. It’s such an incredible thing that anybody can feel himself a journalist or even become one. You know, I had a situation a couple of years ago when i was trying to share some information and i used http://prnews.io/pressroom/world/ for it. After getting some comments i started to think about how can I improve my content. So now I’m happy about what I do. Share your information to the World and become who you wanna be!
If your aim is to get your release to rank, you might want to check out a paid submission service such as PRWeb or PRBuzz. I’ve never tried either site personally and have read mixed reviews on their effectiveness.
Immediately upon arriving at the eReleases site you are greeted with a friendly page with lots of information that is easy to read. The site lets you know why it is worth using for your press release submission.
In the next paragraph, include a biography about the speaker or group that is coming to campus. This may begin with a short description of the person’s job and additional title information, and about the company/organization they are with. If your event is a performance, also would be appropriate to include a description here.
If you want to get started without professional help, there are plenty of services that offer easy and inexpensive distribution. PRweb.com is a popular option, and they have many options for releasing online press releases. 
In the traditional distribution model, the business, political campaign, or other entity releasing information to the media hires a publicity agency to write and distribute written information to the newswires.[6] The newswire then disseminates the information as it is received or as investigated by a journalist.
WASHINGTON — The Voices for Internet Freedom coalition delivered Valentine’s Day cards to 53 members of the Black, Hispanic and Asian Pacific American Caucuses today for supporting a resolution of disapproval to overturn the Federal Communications Commission’s decision to eliminate its Net Neutrality rules last December.
Let’s start with the basics. The opening line of your press release has got to tell the reader everything they need to know about this story. You need to tell them who the story is about, where it’s happening, what is happening, when it’s happening, why it’s happening and how. Do your best to get all six of these details into the top couple of lines – and preferably the opening sentence if you can.
Credibility: We determined credibility by checking the SEO industry’s most trusted metrics: Majestic Trust Flow and Moz Domain Authority. This process eliminated most of the free sites in our list. We think paid sites should offer more link credibility in addition to bonus features, so we slimmed down our list to include only those with high scores, also.
This list is pretty awesome, but is there a credible list of showing which ones worked and which ones didn’t? Hard to just dish out cold cash and waste time for press releases that are just going to sit around and not get any traction. Thanks. http://kck.st/1pmqTYl
Bouncers 4 Rent has been in business since 2008 providing party rentals in the Long Island and Queens NY areas. We specialize in any type of party including backyard, block parties, & company parties.
We were looking to target the paranormal field, but not limit ourselves to that field. We were looking to establish I Met a Ghost as a mainstream took, a serious look at the unexplained phenomenon so prevalent at many historic sites. As such, we emphasized the book as a journalistic endeavor. The press release worked, and worked well. We attracted the attention of a variety of magazines and newspapers,as well as numerous radio interviews across the nation and in Europe. The release landed me an hour-long PBS interview. And of course we achieved the main goal of the press release, selling books.
So this is a double-edged sword. What you really want is for journalists to see your story and cover it in their own unique way (ie, original content they create on their own). If you can also become a valuable source of unique info in your industry, that’s your bigger win. Kari touched on that well as part of this article.
You can hire me to handle your press release distribution a la carte or request a customized, comprehensive online marketing proposal to help increase traffic to your website and sales for your business.
Write a boilerplate underneath the body of your release. That means it’s time to include information about your company. When a journalist picks up your press release for a story, he or she would logically have to mention the company in the news article. Journalists can then get the company information from this section.
Selikoff also warns against using a canned quote talking about how great your company is. Use a quote that provides some insight instead. It’s also helpful to know some publications’ standards on using quotes from a release. While blogs and very small publications will often use information directly from a release, and re-use quotes you include in the release in their story, major publications most often will not.
The purpose of Theatre B is to invigorate civic conversation through intimate and transformative story-telling. Since 2003, the Ensemble and guest artists of Theatre B have brought to life a wide variety of the latest award winning plays and bold new works. Theatre B prides itself on removing barriers between actor and audience, creatively using space and intimate storytelling to intensify the audience experience. Theatre B productions are timely and relevant, inspiring a sense of community, engaging conversation, and prompting viewers to contemplate the stories long after they have left the theatre.
What if you think the main marketing point is that the book is written by a semi-celebrity? I’m working with an author who is in 5 Halls of Fame, but he would only be known to older readers. The book would be appreciated by older readers but also mainstream readers. Should I still lead with what the story is about?
Hi Kari, I read your article and am really curious about how to get the word out about our launch of Enjion.com at the beginning of this month. You seem like a person who knows her stuff on the topic of media exposure and I could really use your perspective if you had a moment and some wisdom to share.
Wow, I can’t believe that counts as a mention. Some of this pay PR sites promise 200+ mentions, but being on some random page of a 10,000 page radio website is completely worthless in terms of traffic; maybe there is some SEO benefit?
Nice list but very expensive options for the paid sites. I have used a guy on Fiverr who submitted to some premium press release and news sites at a fraction of the cost and the results were good – http://fiverr.com/datwriterguy.
Since the 1960s, the major agencies were provided with new opportunities in television and magazine, and news agencies delivered specialized production of images and photos, the demand for which is constantly increasing. In France, for example, they account for over two-thirds of national market.[7]
Written a book and want people to know about its existence? Put your words into a press release and let your marketing team do the distribution for you. You can use the following press release template.
As mentioned, we only included free sites with high ranks because you are who you associate with when it comes to search optimization and inbound links. Their ranks tell us about their SEO potential for any live links we put on their site. Over the years that we’ve maintained this list, PRLog has always remained at the top, but even sites like PR.com have lost rank across all search reputation monitors.
Now that we have told you about how you should you go about writing a press release, we are sure that you can write one on your own. But when you are writing, you must keep in mind the following tips;
The three-step Doggy Massage is available on DVD or internet download. These instructional videos teach the pet owner how to gently massage their pet into a state of relaxation, even during fireworks or afternoon thunderstorms. The Pet Spa, Inc. also makes available to its consumers a full line of beef, chicken, or turkey scented massage oils guaranteed to put your pet in a good mood.
We can write the releases for you, or if you send us one of your own, we will check it is newsworthy and editorially appropriate and publish it for everyone to see. And, our meticulous team will get in touch if there are any mistakes or editorial changes that will help to maximise the number of people your news will reach… if that’s OK with you?
The site offers several different press distribution options, including a free plan to submit up one posting per day.  They also provide great press release writing tips on their “PR Resources” page.
Write it down. Take notes as the person answers your questions — you want to be sure to quote the person accurately in your story. It’s OK to ask the person to repeat what they said or ask them what they mean if you don’t understand them the first time. The main thing is to get it right.