press release nrna ncc of usa pres release

It’s important to know that while organisations use press releases to promote their goods and services, they’re not adverts. In fact, journalists are quick to spot organisations who dress something up as news in order to get free advertising.
Sabah Karimi is a professional Web and print copywriter. She specializes in several niches including travel, fashion, beauty, health, fitness, lifestyle and small business. Karimi has an educational background in business administration and marketing from the University of Wisconsin-Platteville.
2. Summary. Next, write a summary of one to four sentences. It may be a good idea to write this section last, after you have written the rest of the press release. It will be easier to summarize after you have the rest of your points down.
We recommend eReleases as the best press release distribution service for small businesses because they offer the widest potential distribution for a competitive price. While PR Web distributes your press releases to more websites, eReleases is the only service we reviewed that distributes to the Associated Press’ wire.
If you are ready to distribute your first release press release, check out our comparison of eReleases, PR Web and PR Newswire, the top press release distribution services for small businesses. In short, we found eReleases to have the best service, as it distributes to the Associated Press network, PR Newswire’s network, and their own network of bloggers and journalists.
At the bottom of your press release should be the contact info for the person fielding press queries for the album, even if this information is also at the top of your page. Set this information apart from the body of your press release in the same manner as you did the header – again, a box around the text works great, as does a larger type size or bolding/italicizing the text.
These templates are easy to download and print. Each free press release template is available in Microsoft Word (DOC) format. Just choose a press release template and download it. Open it Word (or another program that can display the DOC format), edit it, and print your personalized press release.
There’s your news! There are several types of press releases you can write. Starting a business. Having new employees joining your team. Your company wins awards. You’re working with a charity. Or anything new or different about your business and its product line constitutes a newsworthy press release.
A press release should consist of three to six paragraphs where you provide all the relevant facts and information a reporter should use to write a story. The most important information should be listed first, with the least important information appearing in the final paragraph. Each paragraph should consist of three to six sentences written in the third person. You should maintain an objective tone and avoid hype. The average press release consists of 500 words or less. This press release template consists of xxx words.
There’s a lot of squabble online about which press release distribution service is the best. Speaking from personal experience, there are only a handful that are even worth using. I’ve nailed Wall Street Journal time and time again using Berkshire Hathaway’s Business Wire, but it costs $400 or more for a release with a 400-word limit. (They charge you for each 100 words after that.) You’ll also pay a pretty penny to add photos, videos, social media signals, and so forth.
The truth is that many of the authors who do this didn’t get featured on the ABC or Fox that we know.  Their book press release showed up on obscure sub-affiliates of these major websites, like NBC Milwaukee or something like that.  It’s still NBC, right?  But not the one you immediately think of…sneaky sneaky.
When an editor looks at your piece, he/she is thinking, from the first second, about how long it’s going to take them to get it to print. If your work is full of errors, lacking content, or just needs to be revised, they’re not going to waste their time. So make sure you have good grammar, all the basics, and have something to write about.
State your case and do it quickly. Include a sentence or two about your news. What’s the name of the new album, what song is getting the most buzz, the name of the tour, if there is one, and any special guests or opening acts who will appear as part of the show. Paragraph two should have the brisk feeling of this paragraph.
After traveling and researching Sephardic history in Spain, Portugal, Peru, and Mexico, all seats of the Inquisition, I’m compelled to share a story about people who were chased around the world for almost 400 years because of what they believed.
Beware being vague. Sure, essentially what you are always trying to promote is yourself – you want to get the word out about what you’re doing now, so people will be interested in what you’re doing in the future. However, even megastars don’t JUST promote themselves. They are the subject of profiles and interviews when they have new projects coming out – and those new projects are the focal point.
In addition to this, the newsworthy press releases immediately grab the attention of the media people. So, making sure that it is interesting should be a key consideration. Apart from this, you must keep in mind that a press release is not an advertisement or a sales pitch. Rather, it should cover factual information cited with quotes and sources. With that being said, here are certain press release examples that will give you detailed insight as to why business professionals should write a press release.
This will ensure that the SEO value comes from the natural use of keywords, and it will help you gain more exposure in search engines. Other SEO benefits that stem from the use of distributing free press releases include natural link building and referral traffic.
Remember, you are courting editors, journalists, or TV producers – not consumers. They’re not looking for fancy formatting and they certainly aren’t hoping to be impressed by a writer’s expansive vocabulary. Stick to the point and be sure to include the essentials. Press releases are usually no more than one or two pages long and contain complete media contact information, a headline, dateline, the body of the press release, and three hash marks that state, in journalistic terms, ‘THE END.’
Opening paragraph: The opening paragraph has to be strong and include pertinent information, namely what the press release is about, who it affects, and why they should read or act upon it. If you talk of an event or launch, you also need to mention when it will take place.
Keep phone calls to a minimum. Journalists are busier than ever and typically have little to no time to hear your pitch over the phone. No journalist ever wants to hear: “Did you read my press release?” If you write a clever, succinct, topical pitch, that will hopefully generate a positive response from the media.
In this guide I’ve given you all the tools you need to do it yourself, but many business owners – especially those without an in-house marketing rep – want someone else to handle writing their releases and submitting them. If that’s you, I manage the entire process for you, so you can focus on running your company.
Really good, clean, crisp, grammatically correct writing is so important in creating a positive impression of your company, says Lauren Selikoff, chief marketing officer for Allison & Partners, which works with Samsung and Michelin and is based in San Francisco. This is not a task to turn over to the intern.
Your press release is a piece of marketing. And like all marketing materials, it needs a call to action. A simple hyperlink to where readers can download, purchase or learn more about your game works best.
I am a business development consultant for a small financial capital management firm in the midwest. We conduct approximately 10 sizable transactions a year, which we feel could be press worthy. As I mentioned we are very small (less than 10 employees), but we are established (been in business 10+ years). What would you suggest the best route to take in getting the “word” out of these deals? A wire service mentioned in the article, perhaps Businesswire, or doing it ourselves? If we do it ourselves, can you give me any pointers?