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Search engines continually update the algorithms they to index, categorize and rank online content, and the SEO landscape is far different today than it was several years ago. Each day, customers ask our advice on how to generate online visibility for their press releases.
Write the second paragraph of the body. This area should provide more details about the key benefits of the product and needs it fulfills identified in Step 4. This area is the ‘bulk’ of the press release and can be up to five sentences long.
One thing I will stress — not only your first paragraph, but your title & keywords are also extremely important. Many journalists I’ve worked with set up alerts when an article w/ a certain keyword combination was published on Google News. So if your press release is about a new innovation in shower sealants, make sure you have keywords like “remodeling,” “bathroom remodeling,” “seepage,” “water damage,” and the like. Don’t force them in there to the point of being awkward, but certainly work in naturally as many keywords as you can.
While it can be a useful background document for journalists, a press release isn’t a story. If you want to maximise your chances of getting press coverage, you will have to tweak your idea, and your release, for different publications or programmes. You can find more information about how to find journalists’ contacts details in this article.
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Do not waste time writing the headline until the release is done. Copy editors write the real headlines in newspapers and magazines, but it is good to come up with a catchy title or headline for the release. This headline may be your only chance. Keep it concise and factual. It’s a good idea not to write it until after you finish the press release. You don’t know yet exactly what you—–or those you interview, will say. When you have finished a draft of the release, you may decide to revise your lead—or not. Then, and only then, think about the headline.
Your third paragraph could then give some detail on how the student developed the new battery, when we might expect to see it in use, how much it might cost, what effect it will have on mobile technology, etc.
With that being said, a few years back, Google started to realize that paid and free press release distribution services were simply being used as a spam tactic, so it has taken a more hardline stance on using them.
Every element of your message needs to drive to your objective, e.g. driving traffic to a web site, getting people to register, or inspiring media coverage. Keep this in mind as you develop your message.
You will also find that some of the free press release distribution sites may have limited reach, possibly only providing press release service to RSS feeds if you don’t use one of their paid options.
Recall the saying from growing up: “If you don’t have anything nice to say don’t say anything at all.” Keep this in mind for press releases as well — “If you don’t have anything newsworthy to say, don’t write a press release at all.”
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To be honest, a lot of this boils down to a matter of luck. Newsrooms are chaotic and distracting places – and so even the most intriguing press release on earth might slip through the cracks if it’s sent to the wrong reporter at the wrong time of day. But if you follow the aforementioned writing tips, you should emerge with a fairly ironclad press release that will almost definitely get published somewhere.
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This online press release website can really help to explode your exposure and profits. At Free Press Release you have the ability to send out a free press release with a large variety of custom fonts that help you to create a more unique looking message. One of the best features on the website is that for only $1 you can insert up to three unique images in your press release. This gives your press release a more professional feel and helps connect readers to your brand. Sprinkle in a press release with images every other week and you are spending next to nothing to take your advertising efforts to the next level.
With cheaper rates, quicker and a bigger distribution network than other firms. You don’t want to spend your day emailing journalists and media sites that will never respond —so backlinkfy does the work for you easily and quickly.
SUP-X: The StartUp Expo, Florida’s largest startup and early stage entrepreneurship conference, announced today that it had formed a partnership with the South Florida Technology Alliance to jointly produce the event. SUP-X is held annually at the Broward Convention Center in Fort Lauderdale and this… – March 03, 2018 – SUP-X
State your case and do it quickly. Include a sentence or two about your news. What’s the name of the new album, what song is getting the most buzz, the name of the tour, if there is one, and any special guests or opening acts who will appear as part of the show. Paragraph two should have the brisk feeling of this paragraph.
Now, however, thanks to the rise of digital marketing and, more specifically, free press release websites, businesses, brands, and even individuals submit press releases for different purposes. Yes, exposure is still part of it, but so are other factors such as SEO.
The second last thing that is necessary to be put in the press release is the background of the company. In this section, you need to include the complete information and bio data of the company. You can describe your company, talk about its products and services and everything that you think is necessary to be discussed.
But obviously with the recent strides made in how media is consumed and the development of technology, it makes sense that the traditional press release would evolve. So the question is not how to write a press release. But how to write a press release that is effective.
Tell them where they’ve heard of you but make it brief (and don’t write you may have heard of us). If you need a more formal introduction, include your band bio separately, and only if requested by the recipient of your first press release.
These are the best free press release submission sites list which helps you in getting very huge amount of traffic and sales in no time. Hope you enjoyed the sites list and if you have any other new press release site which is not listed here then please let us know by commenting below in comment section.

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