press release addressing issue press pr

Our parent company, Adigica Health, is an ecommerce company focused on the development of healthcare products. We recently developed a new proprietary skin care regimen specifically formulated for the treatment of acne in teenagers and young adults, and we sent out a press release announcing the new product.
Yves Rochard, president of CNMW had this to say, “We are delighted with our partnership with Laser Shooting Robots and look forward to introducing their product to the European market. There is a synergy between our two brands that we feel will result in a profitable relationship for both of us. We have already integrated their sales tools into our website and will begin manufacturing, and shipping Laser Shooting Robots as of February 2012.”
Do as much of the work for the journalist as you possibly can. Journalists receive, literally, hundreds of emails and story pitches every single day – often, you’re lucky if they even read your email. For this reason, you need to make it as easy for them to digest your story as possible. Give your email an eye-catching title to grab their attention and provide a brief synopsis of the story and why it is relevant to that journalist’s publication. You should also attach all the relevant imagery and press info to the email; it’s a good idea to paste the press release into the body text of the email so the journalist can read it without having to download the document.
Trek to Teach is a nonprofit organization that sends fluent English speakers to teach in Nepal near the Himalayas. In addition to teaching, Trek to Teach strengthens local communities by helping schools build infrastructure, paint their classrooms, and find furniture.
When I hit “submit”, I got a message saying “Saving your submission. Waiting for a response. Please wait for 1 to 2 minutes.” My browser never resolved and while I was waiting, I received the confirmation email saying my release was published.
If you have no hard news, you and your group could create some. For example, if a national organization announces facts that are relevant to your cause, you could make a good story by asking local experts for their reactions.
If you’ve identified the publication and the section you want to pitch your story to, and are just missing the correct journalist contact information, make sure you know where to find it. To begin with, you can use a limited free version of the sites below to begin your media list. Each allows you to look email addresses and phone numbers for a few free contacts before asking for a fee:
1888PressRelease.com – The site gets good traffic. Active links are allowed. If you opt for their paid service, the placement will be better and you will get features like image galleries & permanent archiving.
Think about how you’ve used inbound methods to transform your marketing strategies to be more personalized, approachable, and build relationships. Those same principles apply to your PR strategy: Create content to craft your own story and use tactful outreach to get reporters and analysts familiar with your brand.
[Band] That Rocked Cleveland Brings Unique Sound to Buffalo is a start. This format assumes you’ll include some details from that appearance in Cleveland, obviously (and that you’re appealing to writers in the Buffalo area).
Several full quotes should also be included – try to make the quotes sound like they were spoken, not written. For example, “The critical finding of the report is that many banks…” is not as effective as “This report shows that our banks are ignoring the needs of…”
The press release was an announcement that my client’s books were available at the Fest for Beatles Fans event in Chicago and they can be purchased already signed by the authors. Not only did this create a boom for my author’s books, it generated traffic to the Fest website which has won me brownie points with the owners. This release is also timeless and can be linked to on social media again and again.
This demonstrates once again the need to teach young girls and boys about how to develop a positive self-image, said Jane Doe, author of I Like My Body Just As It Is. theplace4vitamins.com has done a true service by bringing these attitudes to the public’s attention.
The music is ready for its public debut – now you just need to know how to write a press release. When you write a music press release, you need to get in and get out – in other words; you have to communicate all of the necessary information in a clear and engaging manner without overstaying your welcome with the reader.
You don’t always get many options when you are looking for the best press release sites; some offer only limited media exposure with no other choices if you want to pay a little to get a wider exposure.
While writing a good press release is more of an art than a science, there are some tried and true strategies that work. To help your next press release land media coverage, we’ve compiled 40 examples of actual press releases that were able to successfully garner publicity. We’ll take a look at each and provide you with actionable advice to create your own successful news release.