patron press release press release publication

E. Screenshots. Obviously that’s only for the press release pdf you’ll put in your app press kit, not for the text-only version you’ll send in the body of your emails. Since you already have made and selected the best screenshots for your app details page on the store, why not use them?
Very nice and relevant post. Can you also explain how to get it published? Do you write keeping a publisher in mind? Or do you write and send to many publishers, to see who is liking the story and ready to publish? Do the publishers charge?
Ben Moskel, President of Apex Next, will host an educational marketing event for attorneys and legal professionals. During this informal free workshop Ben Moskel will explain new online strategies that attorneys and law firms can use to grow their business. The strategies focus on acquiring new clients… – March 03, 2018 – Ben Moskel
Press Release submission is one of the best off-page activities of SEO. There are many free press release submission sites which provide dofollow backlinks to your website which is very helpful in search engine optimization.
Not only are you getting’s highly trusted press release distribution service, but you are also sending to PR Newswire™. The largest, oldest and most trusted distribution service in the world.
America’s teenagers are angry at Hollywood for glamorizing ultra-thin bodies, and many girls say they feel too self-conscious about their bodies as a result of watching TV, movies and music videos. The findings are gleaned from more than six months of ongoing discussion and debate at the website According to President John Smith, anger and resentment toward the Hollywood ultra-thin runs deep, particularly among teenage girls.
Whether you’re marketing a new business venture, promoting a new book, or simply drumming up some interest for an upcoming non-profit event, the press release is an invaluable tool that can make or break your efforts at gleaning some much-desired media attention.
Before evaluating your top options for the best press release distribution, it’s important to understand why organizations need to use press release companies and press release distribution services in the first place.
In our Quick & Easy Guide to Sharing Your Press Release with the World, we provide tips on these and other press release nuts and bolts. But, while the basic bones of all releases should remain the same, each press release’s purpose will present key differences in the way it should be formatted.
F. Description. This part is the main body of your press release, and should (and I’ll just quote Dave) “explain in concise detail exactly what your app does, what features and benefits it provides, and why people should care”. A great addition to the app explanation is a nice and short quote from you or from a partner. Besides being pretty fun to write, it lets you bring up a different aspect of the app. Here’s a good post on how to write a killer press release quote.
Send your release by email, and use formatting sparingly. Giant type and multiple colors don’t enhance your news, they distract from it. Put the release in the body of the email, not as an attachment. If you must use an attachment, make it a plain text or Rich Text Format file. Word documents are acceptable at most outlets, but if you are using the newest version (.docx), save down a version (.doc). Newspapers especially, are on tight budgets now, and many have not upgraded. Use PDF files only if you are sending a full media kit with lots of graphics. Don’t type a release on letterhead, then scan it and email a jpeg of the scan––that’s a waste of your time and the editor’s. Just type the release straight into the email message.
Let’s stick with the theme presented in that report: you run an vitamin web site specializing in weight-loss products. the process described in the report, you’ve nailed down a nice, newsworthy topic – teenagers and how they deal with issues of weight. But that’s a broad topic, not a story.
5. CALL TO ACTION: Most readers won’t make it to the bottom of the page. Insert your call to action link for the public after the first or second paragraph. Restrained use of links directs readers to a specific call to action.
The headline or “head” is your first chance to grab your reader’s attention and inspire them to keep reading. You should keep your headline short and to the point. Try to stay within the 80-170 characters range, and use language that is clear and easy to understand.
If you have never written a press release before, you should consider using a professional writer or service. Press releases are about telling a story, your story. The truth is that writing from a journalistic approach takes years of studying and practice. That’s not to say that any good writer isn’t capable of doing it; it’s just to say that you will want to be as knowledgeable as a professional or hire one.
We sent out the press release, and the media loved the story that Jennifer Aniston beat J-Lo. Well over a hundred media outlets ran the story, and it was even used as a question on the game show The Hollywood Squares.
Extensive mailing lists are the key to good media coverage. You may be able to get a media guide from your local public relations association which will list all media and appropriate reporters in the area. Organizations you work with may also be able to provide you with contacts.
Technically, anything deliberately sent to a reporter or media source is considered a press release: it is information released by the act of being sent to the media. However, public relations professionals often follow a standard format that they believe is efficient and increases their odds of getting the publicity they desire. The format is supposed to help journalists separate press releases from other PR communication methods, such as pitch letters or media advisories. Generally, a PR body consists of 4 to 5 paragraphs with word limit ranging from 400 to 500. [1] However, press releases can be anywhere from 300 to 800 words[2]
Press release template ap style are precise, clear and to the point. These kinds of templates are designed in order to help you save time and money. For instance, you can visit online and download for yourself free template or use the format available on the internet to design yours.
I specialize in writing press releases aimed at small businesses, and have been doing this for many years. One of the ways that my press releases are successful, is that almost all of my press releases make it to Google News and/or Bing News, thus giving them a much wider exposure. This particular press release is an example of how to tie-in your piece with a headline making story. It also received a very high pick-up from web services.
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As the Internet has assumed growing prominence in the news cycle, press release writing styles have necessarily evolved.[4] Editors of online newsletters, for instance, often lack the staff to convert traditional press release prose into more readable, print-ready copy.[5]
That means your release needs a good headline. That can be something saying how your new product is going to make life easier, or how it relates to a news event. Your headline should be an attention-grabber, so reporters can see right away how the announcement affects their audience.
On Wednesday, February 21, 2018 about 100 guests representing 37 charitable organizations attended the first Tampa Bay Charity Coalition luncheon of the year in the Church of Scientology’s Fort Harrison Ballroom. The non-profit representatives networked and helped themselves to a buffet lunch prepared… – March 03, 2018 – Church of Scientology FSO
Write a genuine headline. It should be brief, clear and to the point: an ultra-compact version of the press release’s key point. Plenty of PR professionals recommend writing your headline at the end, after the rest of the release is written. If you follow that instruction, continue on and come back to writing the headline once the rest is done. The headline is known as the eye-catcher and is very important to the whole release.
Press releases are short, factual news stories written in the third person and given to the media to encourage editors/journalists/broadcasters to feature the story in their publications and programmes.
Evolve IP®, The Cloud Strategy Company™, announced today that CRN®, a brand of The Channel Company, has named Senior Vice President of Channel Services, Gary Coben, to its prestigious list of 2018 Channel Chiefs.
As an additional note, even when you pay the high cost for a premium service, you may still not get the level of publicity that you want, which is why many people will research free press release distribution and free press release sites before investing in the high costs of a paid service.
Avoid using jargon or acronyms (such as “Section 8 subsidies,” CDC, GAO) – this can be difficult: as  you grow accustomed to them you may not even realize you’re using them. Instead, spell out the names of any organizations that normally go by acronyms, for example, “NAACP” is the National Association for the Advancement of Colored People. You can certainly refer to them by the acronym later on in the story, but the first reference should always be by name.