paccar press release guidelines for writing a press release

Our first press release with was a great success! It has been over one month since it appeared on your site, and our press release is still generating traffic to our online store. I was recently contacted, by a well respected natural website reporter, and interviewed for a featured article which appeared prominently on their website. We will surely be placing more press releases with! Thanks, Greg O’Neill
Use free non-branded PR services (such as the sites in my table) for SEO purposes; use the paid wire distribution services if you are trying to land publicity in national magazines, newspapers, and top 10 news websites.
There is a lot of debate whether or not press releases are worthwhile for new and upcoming ecommerce merchants anymore. We have heard good arguments on both sides, and to be perfectly honest, for most online store owners it’s one of those tactics that could be a hit or miss, but if it hits, it could result in a major press launch for your brand. For example, BeardBrand launched their store and never looked back literally the day an article about beard grooming for men mentioned them and was published in the New York Times.
Some public relations firms send out video news releases (VNRs) which are pre-taped video programs that can be aired intact by TV stations. Often, the VNRs are aired without the stations’ identifying or attributing them as such.
From generating media coverage to positioning yourself as a thought leaders in your industry, and ultimately help your business succeed and grow — there are a number of reasons why business owners need to learn how to write and distribute a press release.
Canonical tags should be utilized in the event that large chunks of text from your site will be pasted right into the press release, or you plan to place the press release directly on your site or blog.
Okay so I have had so many issues with coming up with a good press release for my blog, not until I met a Public relations expert on who helped me get write a quality press release with maximum distributions for as low as $70. They wrote and distributed the press release to over 500+ news sites including ABC, NBC, CBS and FOX Affiliates. I believe getting a good public relations manager is suitable for your businesses. To check her out you can visit
Regardless of how you choose to structure it, it’s essential to ensure that the header stays succinct, clear, and easy to understand. This will help intrigue the reader without losing his or her attention in the process.
If it were easy to write a press release, there would be no need for press release writing services, press release writing articles, books, and newsletters. Press release writing is definitely not easy.
Writers and journalists are always looking for good story opportunities to post on their publication’s website – no matter the size or amount.  In many cases, any legitimate story is better than no story.
Creativity in press releases is to be applauded. However, remember that a press release is essentially a sales pitch. Not only can trying to be too cutesy come off as cheesy to the max but getting caught up in the creative can sometimes obscure your message. If you have to choose between going all Kafka and going all news copy, go for the news copy. Be sure your main points are crystal clear before throwing in those obscure references and the like.
PR For Books: This is a specialist, UK based book promotion company which currently charges just under $290 for their services. PR For Books sells their services on the basis that they are a specialist book marketing company with over a decade of experience. They claim to have a track record dealing with the most relevant sources of publicity for authors – book reviewers and literary media, for example.
The biggest mistake you can make is sending out a blanket press release without knowing its recipient or recipients. Make sure if you’re sending a release about your country band that you’re not targeting a newspaper’s transportation reporter or movie critic. Get to know a little about the writer or writers you really want to target before you email them, whether that’s reading their work or following them on social media.
If your aim is to get your release to rank, you might want to check out a paid submission service such as PRWeb or PRBuzz. I’ve never tried either site personally and have read mixed reviews on their effectiveness.
While this may seem like a simple approach, it serves a critical purpose. First, it gives journalists something to pull out of your press release and use in publication. Second, it inspires confidence within the people reading your press release.
The following packages are valid for 6 months and based on a 400 word release, standard overage apply.  I can also create something more customized for you if these to do not align with your needs.