new website press release example sample email press release

Thanks to the rise of free press release distribution platforms and free PR distribution sites, it’s now possible to get your content to a very extensive network all over the world, with minimal investments of time or money.
As with most good writing, shorter is usually better. Limit yourself to one page, though two pages is acceptable. This will also force you to condense your most salient information into a more readable document — something journalists are always looking for.
Once journalists or customers read your press release, they may want to know how to contact you. This is why it’s so critical to include your current contact information in your press release. For best results, include your email address, telephone number and a link to your company’s website and social profiles. Make sure that the information you include is current so people never have any trouble getting ahold of you.
The short of the long (many great points mentioned in this article) is that make sure you are looking to distribute a press release for the right reasons and not to try and gain the system. When you do it properly, you can certainly earn excellent rewards.
Beth, the answer lies in reaching the broader audience of workers, particularly those who are covered by workman’s comp, before they are injured. If you work backward from their problems and situations, you should be able to determine what they need to know in advance of need of services. That understanding, in turn, would determine content choices to reach them where they are so they know you’re a resource. Does that help? Sherri
Thanks Nitisha. In the UK, at least, you can’t get a press release published in the traditional sense. You give or send it to the editor or journalist and if it’s a good story, they’ll decide to run it or not. You should study your target publications first to see if your story is relevant to their readership. If a publication wants to charge for your story, that’s not PR, that’s advertising. In that case, you decide what you want say and where you want it to appear. For more information on PR visit the CIPR or PRCA websites.
To make the most of your press releases, it’s important to find a distribution service that meets your needs. For many, free PR services provide the perfect solutions for affordability, visibility, and efficiency.
At the end of the release, you need to indicate that the release is ended. The usual method of transmitting your release is via fax, and this is the best way to let journalists know they have received the entire release. Type End on the first line after your text is completed. If your release goes over one page, type MORE at the bottom of the first page. Then retype the title and the date on page two, so there is no question which release the second page goes with.  
So, when should you press ‘send’? The general rule is ‘early in the week, early in the day’. Unfortunately, there is no magic hour. If you’re approaching someone who writes a living, avoid late afternoon and Friday, when they are already signing off and might not remember your case the next time they sit at their desk.
In the traditional distribution model, the business, political campaign, or other entity releasing information to the media hires a publicity agency to write and distribute written information to the newswires.[6] The newswire then disseminates the information as it is received or as investigated by a journalist.
I know it seems easy, but careless errors can result in your release not getting published with your link in it. Take your time, read the instructions for each press release site, and follow the steps below.
A press release communicates to an audience that has no idea about the happenings of an event in question. Usually, the occurrence can be current or expected. By creating the awareness, you are able to get many people involved in the process so that your event gets as many people as possible.
At its best, a press release succinctly describes the “who,” “what,” “where,” “when,” “why,” and “how” of your project in a manner that makes media professionals stop the presses (so to speak) and say, “Wow! Now this is what we’ve been looking for.” At its worst, a press release reads as little more than an unintelligible sales pitch teeming with errors of every kind.

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