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Start with the date and city in which the press release originates. The city may be omitted if it will be confusing –– for example if the release is written in New York about events in the company’s Chicago division.
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This article is written by Mickie Kennedy, founder of eReleases (, the online leader in affordable press release distribution. Download your free copy of 7 Cheap PR Tactics for Success in Any Economy here:
Specific press release distribution on mobile or blogger networks often comes at a premium price. separates itself from other press release distribution services by offering low-cost, effective options for subscribers.
Ideally, you want your press release to land in the recipient’s primary inbox. This is why you should not send bulk emails to hundreds of contacts. Using Mailchimp or another newsletter service will usually get your email categorized as a promotion, not primary inbox material. Even individual emails can end up in the spam folder if the sender’s email / domain is blacklisted. Check yours here:
Temperatures in the Arctic are increasing twice as fast as in the rest of the globe, while the Antarctic is warming at a much slower rate. A new study published in Earth System Dynamics, a journal of the European Geosciences Union, shows that land height could be a “game changer” when it comes to explaining why temperatures are rising at such different rates in the two regions.
Bad PR Titles – As an example, let’s say you own a software company that is releasing its next version with a much anticipated update that users have begged for the past few years. You could propose a boring title like: “XYZ Software Company Announces Newest Version of XYZ Pro.” This title certainly is newsworthy. It’s definitely going to get approved by the editors. But, the problem is that it’s boring. It does nothing to engage the reader.
Falcon Mobi Cleaner, a rapidly growing Android cleaner and optimizer application today launched its latest update for users. This new update for Android is expected to improve Falcon Mobi Cleaner’s functionality and bring it to a whole new level of User Experience. Falcon Mobi Cleaner, developed… – March 03, 2018 – PCVARK Software Pvt. Ltd.
You can also try a local newspaper, that might be happy to talk about your work. Of course, not everyone you contact will publish a story about your app so don’t lose faith and try to develop relationships with reporters/bloggers.
Rinse and repeat with this. Don’t worry about trying to get social traffic back to your website. Rather, focus on branding and creating viable credibility and increased social signals that ultimately do wonders for your website when all is said and done.
Come out and join us in making wishes at the wishing fountain at Greenfield Village. 13,000 children are living in foster care in Michigan. Please come make wishes with us. Working together… We are Michigan’s statewide foster, adoptive and kinship parent coalition. Our families are working togethe…
You can add location information to your Tweets, such as your city or precise location, from the web and via third-party applications. You always have the option to delete your Tweet location history. Learn more
WASHINGTON — Demand Progress, Fight for the Future and Free Press Action Fund, which have organized many of the largest online protests in history, have announced Operation #OneMoreVote, an internet-wide day of action on Feb. 27.
WASHINGTON – The Intelligence Advanced Research Projects Activity, within the Office of the Director of National Intelligence, announces today that it has established a multi-year research plan to build 3-D models that leverage satellite imagery in order to support our nation’s military, humanitarian and intelligence missions.
If any further information is needed, these can go in Notes to editors under the contact information. Examples might include background information on the company (called a boilerplate), or a note saying that photos are available. It’s helpful to number these points, to make your press release as clean as possible.
The choice of speed over style may be off-putting to some, but if you want to submit your news without long waits for pages to load, then this free news release distribution site will be one that you’ll enjoy using.
Every day is a holiday! It really is. Do a quick search online and identify “holidays” that make sense for your business. An Italian restaurant may list out National Pizza Day (February 9), National Pasta Day (October 17) and National Lasagna Day (July 29). Next, create fun and engaging promotions around the holiday. For example, on National Pizza Day, invite kids in to make their own pizza.
If you’re publishing your press release on a distribution service like PR Newswire or Business Wire, avoid publishing it on the hour (e.g., 1 p.m., or 3 p.m., or 5 p.m.). The reason? Most companies schedule their releases to go out on the hour, which means if your release goes out on the hour too, it’s more likely to get lost in the shuffle. Instead, try going with a more distinct time (e.g., 1:12 p.m., or 3:18 p.m., or 5:22 p.m.).
Español: escribir un comunicado de prensa, Deutsch: Eine Pressemitteilung schreiben, Nederlands: Een persbericht schrijven, Français: rédiger un article de presse, Italiano: Scrivere un Comunicato Stampa, Português: Escrever um Press Release (Comunicado de Imprensa), Русский: написать пресс релиз, Čeština: Jak napsat tiskovou zprávu, Bahasa Indonesia: Menulis Rilis Pers, 中文: 撰写新闻稿, العربية: كتابة البيان الصحفي, हिन्दी: एक प्रेस विज्ञप्ति लिखें, 한국어: 보도자료 쓰는 법, Tiếng Việt: Viết Thông cáo Báo chí, 日本語: プレスリリースを書く
Ensure Your Pitch Emails are Personalized Are your pitch emails adequately answering the question, why would this writer’s readership care about my game? on a per writer/publication basis? If not, conduct more research on that writer/publication to determine your angle. I cover some more tips on how to tailor your pitch emails in this presentation (skip to 28 minutes):
Opening paragraph: The opening paragraph has to be strong and include pertinent information, namely what the press release is about, who it affects, and why they should read or act upon it. If you talk of an event or launch, you also need to mention when it will take place.
Despite the discussions all over the internet, a press release can have SEO value and be part of your 2015 SEO strategy. The biggest factor is that the press release itself has merit and provides value to readers. This will ensure others pick it up, giving you backlinks and referral traffic!
A press release template is a message sent to a media outlet regarding a matter which you think would be newsworthy for them. It is a way of getting the media outlet to print the details of your particular event or matter in the form of a news article.
Here is a recent news release we published. In it you will see that the first sentence or two tells the whole story (what we call the 5 W’s). There are also multimedia components to the news release such as logos for the companies, social media links and images of the products the company sells.
Cellulant, a Payment Card Industry Data Security Standard ( PCI DSS) certified payments company in Nigeria, is granted a Payment Solution Service Provider License Approval. – March 03, 2018 –