how to write a press release examples press release wire service free

Just as a book title needs to be carefully chosen to interest potential readers, a press release needs a well thought out headline to make it stand out from the endless press releases journalists deal with.
PRWeb is one of the oldest press release firms and is quite a popular site. You have to create an account in order to avail its services. Costs on the site runs from $99.00 to $369.00, with the increasing costs offering more and more benefits.
Press releases are very costly, which is the main reason for any controversy on their merit. If everyone who could afford to send a press release did so, it would dilute the overall value. Press releases have undoubtedly lost some authority over the years as so many businesses use them for self-promotion and Panda updates target thin content. However, if you’re sending a press release with newsworthy content and not spam, then this will not work against you. Note that the cost suggests they are not the best tactic for very small budgets.
PR By The Book: PR By The Book is a PR service based in Austin and Nashville. They state they are able to help authors with various aspects of their promotional efforts – from conventional press releases to advanced branding strategies.
Once you’ve tried these free press release sites, which represent the best free press release distribution platforms, you then have the option to move to their paid services, which offer more features, more visibility, and improved tools.
Want to receive awesome valuable resources that will help you run a successful Kickstarter, Indiegogo, or other type of crowdfunding campaign? Join 20,000+ other readers working hard to make their dream a reality.
A la carte pricing is $200 per month and includes all of the steps outlined above in the Step By Step Instructions. You get one press release written for you each month and published to approximately 7-10 quality press release “Winners” as mentioned on this site.
PrLog.org requires a company email address.You cant use your Google or yahoo email, for example. It has to be @yourcompany.com. Since I don’t have a paid business email, this particular PR site is not an option for me.
Thanx for the great list . I just want to ask you about Sharewellnewswire.com .Sharewell Newswire offers paid press release distribution services . It will be a pleasure if you add Our Website in Your data base .
Hi Sam! Thank you for the comment. The rule to always follow with a press release is if you don’t something impressive to share/show, then don’t. It’s great that you have art assets done, but I’m not sure if that is enough to go on. Perhaps if you had a free, playable demo in addition to the art assets, or were inviting people to a beta, etc., then you could for the announcement-type press release, but without those extra, impressive items, I may hold off. Hope that helps.
Business Wire does resonate with business journalists and if that is the target audience, it’s a good move but are they going to effectively distribute news on a story like, the corporations Wu Tang Clan, interview Duff from Guns “N Roses about for his astute finance advice? Are they going to deliver full distribution on a PR release on music-oriented copyrights or the indie film industry? Maybe but releases like this need to be handled with their target audience in mind.
Hi Makori, thanks for the comment and great question. The headline and the first sentence are both incredibly important and should both be treated as grabbers. I would argue that the headline is the most important element though because it is often the element that gets people to click and read the press release.