government press release dateline in news release

Thanks for including http://www.prnewswire.com on your list of best press release sites. We’re very glad that we topped the list! I do have one important clarification, however. We have many, many press release distribution options that start at far less than $1000, and still include our huge online distribution network. Our team are happy to talk through the options for reaching key audiences and hitting your objectives – while staying within your budget, even if you only have a few hundred dollars to spend. Thanks!
Prior to the movie release of Justice League, Warner Bros. Pictures announced in a press release an event, in collaboration with AT&T, to advertise the upcoming superhero movie. AT&T has 3 stores in Times Square that are perfect for a massive advertising campaign, and by letting Warner Bros. deck their stores with the movie’s iconic figures, AT&T benefits from the increased attention and foot traffic as well. This press release generated excitement for the movie premiere while giving AT&T an opportunity to increase its marketing opportunities.
28th February 2018 – Jacksonville, Florida – Marlin Consulting Solutions is happy to announce that it has successfully received official certification to become the first Agile CRM Partner in Florida and on the East Coast of the USA
When emailing a press release, do not make the subject line of your email press release. You will only blend into the crowd. Get the editor’s attention by making the subject line your grabber headline, for example, Brand Co. wins $30 billion government contract.
I slogged through writing a press release last year on my own, and it was pretty bad. It wasn’t all that clear and didn’t get picked up by anyone, but at least it took me a long time! I’ve been dreading the creation of this year’s version, but I have new hope now!
Give one or more of these online press release websites a free run and see how your sales are affected. With many providing access to social media channels, your sure to get the maximum exposure to your business at virtually no cost but your time.
Just as a book title needs to be carefully chosen to interest potential readers, a press release needs a well thought out headline to make it stand out from the endless press releases journalists deal with.
This is optional. Some press releases use a subheading; others don’t. If you think a subheading could help your book press release, make sure it is adding to it, rather than just restating the headline in a slightly different way.
If you’re going to write a product press release, it needs to be done well. Since the purpose of a press release is to inform the media about your upcoming product, it’s critical to ensure that every piece of the press release is newsworthy, professional, and accurate. With this in mind, here are four things to consider before you sit down to write your press release:
If your aim is to get your release to rank, you might want to check out a paid submission service such as PRWeb or PRBuzz. I’ve never tried either site personally and have read mixed reviews on their effectiveness.
The truth is, just because you wrote something (especially if it’s generic) and it gets placed on a lot of syndicates, doesn’t mean that people will purchase.  Exposure doesn’t mean sales.  Instead, you need to create a newsworthy PR that is not only unique but catchy too.
So, when should you press ‘send’? The general rule is ‘early in the week, early in the day’. Unfortunately, there is no magic hour. If you’re approaching someone who writes for a living, avoid late afternoon and Friday, when they are already signing off and might not remember your case the next time they sit at their desk.
Use a hook. Tying your event into trends, news, and social issues can add excitement and urgency to a press release for an event. The reader feels they are getting more value by attending than staying away.
When I am launching a new product or service, I select the top 6 sites based on PageRank and Sites Linking In. My purpose is not only to generate publicity over time, but also to build quality backlinks to my website where readers can purchase my product or get more information. I distribute one new press release every two weeks until I have submitted six. During and after this time, I track my results to determine how effective I was.
Your final paragraph should be a succinct and informative boilerplate. A boilerplate is typically 3 or 4 sentences long and acts as a mini-biography. This is your chance to include a few interesting snippets about yourself, touching on your passions and inspirations.
We used our first release as a test to get a feel for the sites, having formed an opinion (and to avoid wasting time on sites that didn’t meet our goasl), we carried out subsequent tests on the top twenty or so sites.
We could not be more pleased with the recent distribution of our press release via iReach. The reach, combined with timing, made our product, Facebook AETracker, receive fantastic coverage throughout the web. We were overwhelmed by the leads — which we cannot complain about! This one ranks among the best marketing dollars we spent ever when it comes to ROI.
Advance notice helps too. If you have an event you are trying to get covered, waiting to send notice until editors are rushing out of the door on Friday evening could lead to a missed opportunity for media exposure. Editors will have to scramble to fit it into their story budgets for the weekend, leaving a bad taste in their mouth about your company.
Public Relations professionals know that one of the most important parts of the job is media relations, talking to journalists, editors and bloggers to understand what kinds of story would interest them – what’s the point in writing and issuing news if no-one covers it? However, instead of doing pre sell-ins to see if a release you are considering might be of interest, there is now a far easier way of getting your news out there…without ever having to lift the phone! Free PR distribution websites have been getting more and more popular in light of the current economic climate. But, which sites are a scam, which actually offer you the free PR distribution service you want to get your release online and which offer you even more, such as links and syndication to other sites?
The second last thing that is necessary to be put in the press release is the background of the company. In this section, you need to include the complete information and bio data of the company. You can describe your company, talk about its products and services and everything that you think is necessary to be discussed.
To make things easier for bloggers and arts editors, make sure you have your social media assets available for easy re-use. You can prepare images that share nicely on social media or even offer a few pre-made shares for Facebook and Twitter and link to these from your press release.
Name recognition: Clout that comes with big recognizable names (well know people, organizations, companies, etc) will likely increase the interest in your news. If you’re partnering with, or involved with a big name that might generate this type of attention, consider issuing a press release.
The book will be published globally through both online (Amazon, BarnesandNoble.com, etc.) and 90% of bookstores in the US. In addition to global distribution, both hardcover and paperback books be ordered and shipped through the distribution network within 24 hours of an online or bookstore order.
PR Fire is a leading online public relations and marketing service that will help you to connect with consumers, media and bloggers to shout about a new product, launch a service or simply raise the profile of your company or organisation.
The site also includes case studies, something that can be closely tied to releases. There is no direct pricing on the site, as users must request information via a login and request form. However, if you can spare $6K to $12K on an annual single or double license subscription, then it’s the best public relations software one can ever use. The companies listed seem to run a full gambit and include many Canadian sites and businesses, making this perfect for resellers and anyone looking for international distribution.
Our most recent press release, which actually went out today, has been picked up by Business Insider and Yahoo. Successful press releases include information that is well written, worth sharing, and provides value to those reading. Craft a catchy title to garner the attention of notable sources and publications. On the other hand, get to the point with your actual press announcement while remaining professional and communicating an effective message. Be sure there are no grammatical issues or spelling errors. Last but not least, always include relevant contact information so you can be reached by potential consumers, partners, representatives, and anybody else interested in the contents of your press release.
A press release should consist of three to six paragraphs where you provide all the relevant facts and information a reporter should use to write a story. The most important information should be listed first, with the least important information appearing in the final paragraph. Each paragraph should consist of three to six sentences written in the third person. You should maintain an objective tone and avoid hype. The average press release consists of 500 words or less. This press release template consists of xxx words.
Proper keyword research and selection is important to optimizing a press release for SEO. Your press release should have at least one keyword target. At the same time do NOT stuff your press release with keywords. Googlebots will penalize you for this. Some important things to keep in mind while doing keyword research:
The two have more than 15 years’ experience creating and implementing press campaigns, and with that knowledge and experience, they sought to create a press release distribution site with essential, desirable features that was also affordable.
YellowPagesGoesGreen.org (YPGG), a telephone directory at the forefront of the environmentally-conscious Green movement, has announced the officials results of the annual survey conducted on their website, asking the public their preference for…
A crowdsourced report from G2 Crowd found that Cision ranked highest among the best press release distribution networks for customer satisfaction. One professional explained that Cision “makes vital information for PR professionals easily accessible” — so it’s easy to keep contact information, preferences and outlet information organized in one place. Added perks include free webinars and permanent archiving. Analytics data is another strong suit for Cision’s press release service. However, with a price starting at $5,700 annually, Cision is one of the more expensive newswires out there.
Any time you’re creating contact that is original, you’re establishing yourself as an authority in your industry. You’re positioning yourself as an expert in your niche, and that lets you build a sense of trust and loyalty among your clients and potential customers.
4. It’s very, very likely that none of the 200+ pickups will do anything for you at all. In all of the years that we’ve been writing, distributing and pitching press releases, only a couple of unique pieces of earned media coverage (from smaller bloggers) ever came from the “higher visibility” that press release distribution services offer.