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Talented Super Mom, Author & Former International Model – Birgitta Karlen – Drops by the GNY TV Show for Conversation with Host Ginger Broderick. RSVP For Studio Audience. Friday, March 9, 2018, MNN TV Studios, Spectrum Ch.34 & HD 1995, 2pm.
Pro Tip:  Did you get a mention in The New York Times? Or a trade publication? Wherever you were mentioned, don’t let that be a dead-end!  Post it to Facebook. Tweet about it on Twitter. In short, help that bit of limelight to live on, and give your credibility a helpful boost at the same time.
The company is part of global media intelligence company Cision and serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa, and Asia-Pacific regions. It has 35 offices in 18 countries, including 10 in the U.S.
A press release is a written communication that reports specific but brief information about an event, circumstance or other happening. It’s typically tied to a business or organization and is provided to media through a variety of means. 
Companies like Apple, Microsoft, and Coca-Cola can send a news release and two seconds after it hits the wire, there are headlines in every paper and on every TV station in the world. Sadly, this isn’t the case for you and your online store. You can spend $500 to send a press release to tens of thousands of news outlets and be ignored by every single one of them. Crickets. But even if a press release doesn’t generate coverage, there are benefits, including backlinks and showing up in Google when someone researches your company. There is also the possibility of getting coverage and sales, so for some merchants it’s worth a shot. Here’s what you need to know. 
Less than 24 hours. Our editorial team quickly reviews and notifies you of any corrections that need to be made. Press releases are reviewed in 12 hours or less. Fast turnaround times are our priority.
However, a well-timed press release on the picture put this little book of….umm…whatever…right into the limelight.  This caused the book sales to skyrocket and even had Rob Gronkowski himself do a fake TV trailer for a “Gronking to Remember” movie with HBO’s Funny Or Die.  (Not shown here because it’s pretty inappropriate – I’ve got standards.)
An alternative is the self-published press release. In this approach, press releases are either sent directly to local newspapers or to free and paid distribution services.[7] The distribution service then provides the content, as-is, to their media outlets for publication which is usually online.
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My Hub concentrates on providing free PR distribution sites, and NOT on how to write a newsworthy press release. I assume you know how to write a quality press release; if not, go to Google and type in how to write a press release and how to format a press release. Two important factors that create a successful press release is its content quality and proper formatting. If your press release lacks both—or one of the other—then expect the editor to reject it.
The press release is also effective because of its multifaceted storytelling. It highlights a public figure’s connection to the local community (the same area served by our client). It balances writing about the dentist and his practice with the famous person who became his patient. And it uses multimedia: Graham spoke about his experience with our client on-camera and appeared in a number of pictures in the client’s office, which enriched our press release with unique content that is worth more than a thousand words.
A common strategy for maximizing the effectiveness of press releases was the practice of embedding optimized links throughout the article. Over the past several years, though, Google has determined those links to be unnatural, meaning that you should aggressively no-follow syndicated links from PR and avoid keyword-rich anchor text. It’s still entirely safe to link from your domain to your domain, but we work with a lot of small businesses that still insist upon stuffing as many links as they can into each release. Instead, we encourage them to keep the number of links to one or two and focus more on the material that’s promoted instead of the destination of the embedded links.
28th February 2018 – Jacksonville, Florida – Marlin Consulting Solutions is happy to announce that it has successfully received official certification to become the first Agile CRM Partner in Florida and on the East Coast of the USA
The bottom line is that if your event is boring, your press release may be yawn-worthy as well, and no one is going to want to run with it. You’ll also want to avoid dry, rigid wording for this reason. You don’t want to lose your reader with the first sentence. Using quotes can liven things up. A press release is not just a rendition of facts. 
Keep it Objective. Readers will respond better to a press release that gives the details of a show than they will to one that simply tells everyone how great an upcoming event is. The more objective your press release can be, the better.
Of all the online press release websites, PRLog gives users more features for free than the many combined. These features are all part of their free service and allow you to place clickable links within the body of the press release. In addition to the links, you have the ability to include your business logo, customizable press release, and best of all unlimited press releases. For the amount of services offered for free, this one website alone can help improve your marketing efforts overnight.
WASHINGTON — On Friday, Free Press voluntarily withdrew its “petition for review,” filed in the U.S. Court of Appeals for the First Circuit to challenge the FCC’s repeal of the Net Neutrality protections. Free Press still plans to sue the FCC to overturn its decision.
Dateline – CITY, State, Month Day, Year (eReleases) –The opening sentence is the most important element in a press release where you should succinctly summarize what is being announced. The opening paragraph should clearly get the reader’s attention through a strong hook while providing the most important facts. As a best practice, write your press release first then come back and develop the opening paragraph as a summary of the press release. Then compare this new opening paragraph with your initial first paragraph.
If you have never written a press release before, you should consider using a professional writer or service. Press releases are about telling a story, your story. The truth is that writing from a journalistic approach takes years of studying and practice. That’s not to say that any good writer isn’t capable of doing it; it’s just to say that you will want to be as knowledgeable as a professional or hire one.
Write the boilerplate. The boilerplate section covers information about the company such as the number of years in business, mission statement, and other products the company offers. This section may also include information about the company’s CEO or founder.
But, with so many people on information overload via social media, texts, and emails, how do you generate excitement? What elements should your press release include or exclude? How much information is enough? How much is too little? Should you send out a traditional press release, or would an online-only press release suffice? Including the following elements should give you a good outline of how to write a press release for an event, while generating a buzz that will tell your reader that yours is not an event to be missed! View more press release writing tips and examples in another of our blogs.
Check to see if your press release is indexed by going to Google and in the search box, enter info:URL. Replace “URL” with the full url of your release, including http://. Do not put a space between “info:” and “URL”
Write in an inverted pyramid style, where the most important information goes in the first sentence, with the next most important second, and so on. This way, if an editor needs to cut material from the bottom, you can at least be assured the most essential details were included.
Make it clean, crisp, and applicable to your audience. Odds are whoever you sent your press release to has a dozen just like it in his/her inbox just waiting to be ignored. If you want yours to be chosen, it’s got to be good. Not only does it have to be good, but it has to be as close to ready for press as possible.
First and foremost, the press release itself needs to contain “newsworthy” information. Marketing and advertising are what you as a company say about yourself, and press is what others say or reprint about you. The release should have some kind of news or official announcement perspective that allows a journalist to see if the subject matter is relevant to their beat of reporting. Before putting out the release, also consider the current news cycle and if the announcement has some relevance in current reporting.
Our editorial team quickly reviews and notifies you of any corrections that need to be made to your press release submission. Press releases are reviewed in 12 hours or less. Fast turnaround times are our priority.