trex press release how to do press

The human brain processes images 60,000 times faster than it does text. Use that to your advantage in your press release. Visuals capture a reader’s attention, and allow people to more easily digest information.
LetterPress Chocolate, the first bean to bar chocolate maker in Los Angeles, has partnered with Ucayali River Cacao in Peru to help farmers move away from Coca production to Cacao. Coca is processed into cocaine and is a very dangerous venture.
We have created and collected the best press release templates so you can research and find out how to format them correctly when manually sending them out. Please see below for ‘Press Release Templates’ which are free to download and use.
That means your release needs a good headline. That can be something saying how your new product is going to make life easier, or how it relates to a news event. Your headline should be an attention-grabber, so reporters can see right away how the announcement affects their audience.
On this site, the free distribution option allows you to use specific font styles to create a more customized press release.  For only $1 per release you can insert up to 3 images to add branding with a logo or enhance your release with pictures of an event or product.
Smith Publicity: Smith Publicity is another specialist book promotion service with a long track record and extensive list of testimonials.  In order to get a quote from Smith Publicity, you need to contact them with your goals and budget to work with.
Headline and secondary headline – The headline is crucial to your press release as it is the first thing that will catch the reader’s attention. Keep it short, interesting, and descriptive. Having a secondary headline is a great way to give more information without taking away from the main headline.
After you’ve reviewed each of these best press release distribution services, you should have a better idea of what’s most important to you for your news releases and which press release distribution firm you may want to try first.
Write the first paragraph of the body. This will follow the city, state and date of the release, and introduces the reader to the announcement. The first paragraph can identify the product again, state the key benefits and needs that the product fulfills.
Why should these people care what you have to say? If you’re sending it to the right audience, it’ll be obvious. If you’re not, well, why are you wasting your time? Give the right people a piece of news (news, not advertising) and you’re on the right track.
These free release services often serve as an excellent learning opportunity to discover how to hone your writing and distribution techniques and ensure that, once you do move to a paid distribution option, you will have mastered the art of structuring and writing a press release. 
Press releases are very costly, which is the main reason for any controversy on their merit. If everyone who could afford to send a press release did so, it would dilute the overall value. Press releases have undoubtedly lost some authority over the years as so many businesses use them for self-promotion and Panda updates target thin content. However, if you’re sending a press release with newsworthy content and not spam, then this will not work against you. Note that the cost suggests they are not the best tactic for very small budgets.
Professionals say to be mindful of what kind of organization you’re reaching out to as well: a reporter at an environmental magazine, for instance, might be turned off by a flood of paper-consuming messages coming from the fax machine.
Indeed, great press releases do more than keep the media and the industry-at-large informed of your company’s recent developments. They are meant to pique the interest of journalists, who may seek to cover the topic further. Crafting a great press release is often the first step in securing a magazine feature or television interview — and thus, more visibility and new customers.
Lasershootingrobots.com, the leading manufacturer of luxury hand-made laser shooting robots in North America today announced it would be expanding to Europe. The company, which prides itself on crafting unique one-of-a-kind laser shooting robots for residential and commercial projects, will tie up with Chuck Norris Metal Workers (CNMW) to manufacture and ship its products to Europe.
Hi Mike, thank you for your comment and suggestion! I think adding that line would be a good improvement for the template. Once I get some time, I’ll try to make that adjustment. That said, I may take your suggestion a bit further. Instead of saying FOR IMMEDIATE RELEASE, I may put something like FOR IMMEDIATE RELEASE or EMBARGOED UNTIL [INSERT DATE] so developers know where to put the for immediate release or embargo date 🙂
Don’t Syndicate. Once the preferred method of press release distribution, syndication is now dead. While some brands used to spend thousands of dollars each month to distribute their press releases, experts like Tim Grice have since come out to say that there is “no value in press release syndication for SEO purposes.” Instead of taking this approach, share your press release with local media outlets. You’ll enjoy a better ROI and your press release will get more traction.
According to Business Know How, the best way to write a classy elevator pitch that has viral potential is to have the following information at hand: knowledge of your brand, products, and services; an understanding of your market; research on what your competition is doing, and an awareness of the competitive edge you have to offer.
Nicole Williams-Lewis of Keller Williams Realty First Coast to host a free workshop for mini workshop for first time home buyers. Speakers cover the home buying process in depth. Presenting are experts from Freedom Mortgage, Bold City Insurance, Biltrite Home Inspections and more. – March 03, 2018 – M. Nicole Williams-Keller Williams Realty First Coast
Give your press release an attention grabbing title that’s to the point. You want to attract the attention of news reporters and readers. Keep the overall length of your press release short – this isn’t the right forum for verbose language. The writing should be concise and professional. While it’s not necessary to stick to a particular style guide, you should defer to the editorial guidelines of your PR distributor. Research existing press releases in your industry to get a feel for the style and tone. Insert just one hyperlink to your website from branded anchor text (eg. Wpromote). Choose a reputable PR distribution company (For example PRWeb or PRNewswire). The Panda updates penalized free submission PR sites much harder than established sites. Even pay sites have been penalized; however, they are working with Google to take steps to remedy this issue and stay legitimate.
My strategy was to present FreightCenter as an exciting place to work where there are many opportunities to grow. Right away, I supported this claim in my lead when I said FreightCenter will announce “a major overhaul of its company positioning and brand.” This statement was purposely used to create curiosity so the reader would continue reading. When writing a release, it’s very important to catch the reader’s attention in your lead. Do this by providing the most important information in a way that will compel the reader to read on. To further support my claim and satisfy the reader’s curiosity, I included a quote from our COO Doug Walls in the third paragraph. The quote should answer any questions the reader might have.
While brevity doesn’t necessarily improve readability, it may nonetheless improve your chances of getting your release published, depending on the space needs of the paper in question.  Many papers have limitations on the number of pages they can print, and therefore anything they publish has to be short enough to fit into their format.  Others try to fill as much space as possible, and thus will be happy to publish longer pieces.  It helps to know the constraints of the media outlets you’re approaching.  (The same restrictions – or lack of them – might apply to broadcast media.)
Very nice and relevant post. Can you also explain how to get it published? Do you write keeping a publisher in mind? Or do you write and send to many publishers, to see who is liking the story and ready to publish? Do the publishers charge?
Consistent with Section 601 of the Implementing the Recommendations of the 9/11 Commission Act of 2007, as amended (50 U.S.C. 3306), the Director of National Intelligence is disclosing to the public the aggregate amount of appropriations requested for Fiscal Year 2019.
Most press release services will send your news to only one distribution network. We send it to two. Not only will your release be sent to our own hand selected network of premium news and industry sites, we’ll also distribute your news through the PR Newswire network. This network has been used by fortune 500 companies for over 60 years and is highly trusted by journalists.
(function(){use strict;function s(t){returnfunction==typeof t||object==typeof t&&null!==t}function c(t){returnfunction==typeof t}function a(t){z=t}function u(t){Q=t}function l(){return function(){setTimeout(f,1)}}function f(){for(var t=0;t=0&&c>=0&&{top:n,bottom:r,left:i,right:o,width:s,height:c}}function u(t){var e=
t.getBoundingClientRect();if(e)return e.width&&e.height||(e={top:e.top,right:e.right,bottom:e.bottom,left:e.left,width:e.right-e.left,height:e.bottom-e.top}),e}function l(){return{top:0,bottom:0,left:0,right:0,width:0,height:0}}if(!(IntersectionObserverin t&&IntersectionObserverEntryin t&&intersectionRatioin t.IntersectionObserverEntry.prototype)){var f=e.documentElement,h=[];r.prototype.THROTTLE_TIMEOUT=100,r.prototype.POLL_INTERVAL=null,r.prototype.observe=function(t){if(!this._observationTargets.some(function(e){return e.element==t})){if(!t||1!=t.nodeType)throw new Error(target must be an Element);this._registerInstance(),this._observationTargets.push({element:t,entry:null}),this._monitorIntersections()}},r.prototype.unobserve=function(t){this._observationTargets=this._observationTargets.filter(function(e){return e.element!=t}),this._observationTargets.length||(this._unmonitorIntersections(),this._unregisterInstance())},r.prototype.disconnect=function(){this._observationTargets=[],this._unmonitorIntersections(),this._unregisterInstance()},r.prototype.takeRecords=function(){var t=this._queuedEntries.slice();return this._queuedEntries=[],t},r.prototype._initThresholds=function(t){var e=t||[0];return Array.isArray(e)||(e=[e]),e.sort().filter(function(t,e,n){if(number!=typeof t||isNaN(t)||t<0||t>1)throw new Error(threshold must be a number between 0 and 1 inclusively);return t!==n[e-1]})},r.prototype._parseRootMargin=function(t){var e=t||0px,n=e.split(/\s+/).map(function(t){var e=/^(-?\d*\.?\d+)(px|%)$/.exec(t);if(!e)throw new Error(rootMargin must be specified in pixels or percent);return{value:parseFloat(e[1]),unit:e[2]}});return n[1]=n[1]||n[0],n[2]=n[2]||n[0],n[3]=n[3]||n[1],n},r.prototype._monitorIntersections=function(){this._monitoringIntersections||(this._monitoringIntersections=!0,this._checkForIntersections(),this.POLL_INTERVAL?this._monitoringInterval=setInterval(this._checkForIntersections,this.POLL_INTERVAL):(s(t,resize,this._checkForIntersections,!0),s(e,scroll,this._checkForIntersections,!0),MutationObserverin t&&(this._domObserver=new MutationObserver(this._checkForIntersections),this._domObserver.observe(e,{attributes:!0,childList:!0,characterData:!0,subtree:!0}))))},r.prototype._unmonitorIntersections=function(){this._monitoringIntersections&&(this._monitoringIntersections=!1,clearInterval(this._monitoringInterval),this._monitoringInterval=null,c(t,resize,this._checkForIntersections,!0),c(e,scroll,this._checkForIntersections,!0),this._domObserver&&(this._domObserver.disconnect(),this._domObserver=null))},r.prototype._checkForIntersections=function(){var t=this._rootIsInDom(),e=t?this._getRootRect():l();this._observationTargets.forEach(function(r){var o=r.element,s=u(o),c=this._rootContainsTarget(o),a=r.entry,l=t&&c&&this._computeTargetAndRootIntersection(o,e),f=r.entry=new n({time:i(),target:o,boundingClientRect:s,rootBounds:e,intersectionRect:l});t&&c?this._hasCrossedThreshold(a,f)&&this._queuedEntries.push(f):a&&a.isIntersecting&&this._queuedEntries.push(f)},this),this._queuedEntries.length&&this._callback(this.takeRecords(),this)},r.prototype._computeTargetAndRootIntersection=function(e,n){if(none!=t.getComputedStyle(e).display){return a(n,u(e))}},r.prototype._getRootRect=function(){var t;if(this.root)t=u(this.root);else{var n=e.documentElement,r=e.body;t={top:0,left:0,right:n.clientWidth||r.clientWidth,width:n.clientWidth||r.clientWidth,bottom:n.clientHeight||r.clientHeight,height:n.clientHeight||r.clientHeight}}return this._expandRectByRootMargin(t)},r.prototype._expandRectByRootMargin=function(t){var e=this._rootMarginValues.map(function(e,n){returnpx==e.unit?e.value:e.value*(n%2?t.width:t.height)/100}),n={top:t.top-e[0],right:t.right+e[1],bottom:t.bottom+e[2],left:t.left-e[3]};return n.width=n.right-n.left,n.height=n.bottom-n.top,n},r.prototype._hasCrossedThreshold=function(t,e){var n=t&&t.isIntersecting?t.intersectionRatio||0:-1,r=e.isIntersecting?e.intersectionRatio||0:-1;if(n!==r)for(var i=0;in.length)&&(e=n.length),e-=t.length;var r=n.indexOf(t,e);return-1!==r&&r===e}),String.prototype.startsWith||(String.prototype.startsWith=function(t,e){return e=e||0,this.substr(e,t.length)===t}),String.prototype.trim||(String.prototype.trim=function(){return this.replace(/^[\s\uFEFF\xA0]+|[\s\uFEFF\xA0]+$/g,)}),String.prototype.includes||(String.prototype.includes=function(t,e){use strict;returnnumber!=typeof e&&(e=0),!(e+t.length>this.length)&&-1!==this.indexOf(t,e)})},./shared/require-shim.js:function(t,e,n){var r=function(t){if(!r.hasModule(t)){var e=new Error(‘Cannot find module ‘+t+”);throw e.code=MODULE_NOT_FOUND,e}return n(./+t+.js)};r.loadChunk=function(t){returnmain==t?n.e(main).then(function(t){n(./main.js)}.bind(null,n))[catch](n.oe):dev==t?Promise.all([n.e(main),n.e(dev)]).then(function(t){n(./dev.js)}.bind(null,n))[catch](n.oe):internal==t?Promise.all([n.e(main),n.e(internal),n.e(qtext2),n.e(dev)]).then(function(t){n(./internal.js)}.bind(null,n))[catch](n.oe):ads_manager==t?Promise.all([n.e(main),n.e(ads_manager)]).then(function(t){undefined,undefined,undefined,undefined,undefined,undefined,undefined}.bind(null,n))[catch](n.oe):content_widgets==t?Promise.all([n.e(main),n.e(content_widgets)]).then(function(t){n(./content_widgets.iframe.js)}.bind(null,n))[catch](n.oe):void 0},r.whenReady=function(t,e){Promise.all(window.webpackChunks.map(function(t){return r.loadChunk(t)})).then(function(){e()})},r.prefetchAll=function(){var t=n(./settings.js);Promise.all([n.e(main),n.e(qtext2)]).then(function(){}.bind(null,n))[catch](n.oe),t.useCloudJwPlayer||n.e(jwplayer).then(function(){}.bind(null,n))[catch](n.oe)},r.hasModule=function(t){return n.m.hasOwnProperty(./+t+.js)},r.execAll=function(){var t=Object.keys(n.m);try{for(var e=0;e=l?e():document.fonts.load(u(o,”+o.family+”),c).then(function(e){1<=e.length?t():setTimeout(n,25)},function(){e()})}n()});var y=new Promise(function(t,e){a=setTimeout(e,l)});Promise.race([y,m]).then(function(){clearTimeout(a),t(o)},function(){e(o)})}else n(function(){function n(){var e;(e=-1!=g&&-1!=w||-1!=g&&-1!=v||-1!=w&&-1!=v)&&((e=g!=w&&g!=v&&w!=v)||(null===f&&(e=/AppleWebKit\/([0-9]+)(?:\.([0-9]+))/.exec(window.navigator.userAgent),f=!!e&&(536>parseInt(e[1],10)||536===parseInt(e[1],10)&&11>=parseInt(e[2],10))),e=f&&(g==b&&w==b&&v==b||g==_&&w==_&&v==_||g==x&&w==x&&v==x)),e=!e),e&&(null!==T.parentNode&&T.parentNode.removeChild(T),clearTimeout(a),t(o))}function h(){if((new Date).getTime()-d>=l)null!==T.parentNode&&T.parentNode.removeChild(T),e(o);else{var t=document.hidden;!0!==t&&void 0!==t||(g=p.a.offsetWidth,w=m.a.offsetWidth,v=y.a.offsetWidth,n()),a=setTimeout(h,50)}}var p=new r(c),m=new r(c),y=new r(c),g=-1,w=-1,v=-1,b=-1,_=-1,x=-1,T=document.createElement(div);T.dir=ltr,i(p,u(o,sans-serif)),i(m,u(o,serif)),i(y,u(o,monospace)),T.appendChild(p.a),T.appendChild(m.a),T.appendChild(y.a),document.body.appendChild(T),b=p.a.offsetWidth,_=m.a.offsetWidth,x=y.a.offsetWidth,h(),s(p,function(t){g=t,n()}),i(p,u(o,”+o.family+’,sans-serif’)),s(m,function(t){w=t,n()}),i(m,u(o,”+o.family+’,serif’)),s(y,function(t){v=t,n()}),i(y,u(o,”+o.family+’,monospace’))})})},void 0!==t?t.exports=c:(window.FontFaceObserver=c,window.FontFaceObserver.prototype.load=c.prototype.load)}()},./third_party/tracekit.js:function(t,e){/**
Creativity in press releases is to be applauded. However, remember that a press release is essentially a sales pitch. Not only can trying to be too cutesy come off as cheesy to the max but getting caught up in the creative can sometimes obscure your message. If you have to choose between going all Kafka and going all news copy, go for the news copy. Be sure your main points are crystal clear before throwing in those obscure references and the like.
8) Complement your existing marketing campaigns. A press release or a series of press releases that span many months can work jointly with other types of marketing, such as article distribution, social networking, and pay-per-click ads.
4. Please note that all press releases are read over and posted by our team of editors. As a result there will be a delay between submission and posting. We aim to post all new Press Releases within one working day. If your release has not appeared on the site within one week, check that it fits eNewsWire’s submission guidelines and try submitting it again.
Written a book and want people to know about its existence? Put your words into a press release and let your marketing team do the distribution for you. You can use the following press release template.
AgTrax – The industry-leading Grain Accounting software firm based in Hutchinson, KS has announced a transition in its product development department that compliments the strong capabilities of the leadership team, providing continuity in management and..
Quotes add life to your press release. When you add a relevant quote to your press release which emphasizes on the core announcement, the media will quote that in their own coverage of the news and you will likely get the attention and generate the positive image you had hoped to establish.