sending press releases communique pr

Next, follow the steps in the section below, so you know what to look out for and how to get your link published on a specific site. Please report any errors, so that everyone can continue to benefit.
Press releases are still a legitimate way to help tell company stories, educate potential clients and customers, and secure earned media coverage. We have great success with writing and pitching releases – we’ve sent a couple this year that have generated earned media coverage with an ad value equivalent worth $1 million or more.
Not only do they provide free press release distribution services, but for an additional fee, they can also help create press releases, making them an incredibly versatile free press release distribution site.
Writing a press release without template sometimes is hectic and time consuming. However, templates have made organizations and businesses dream come true. Press release is a statement written to the media. It is a news-announcing document.
The interface seems a bit more complicated than some of the other sites, as users will need to dig to find the appropriate channels for their release. The site has no mention of number of pickups, or if anyone actually picks it up and publishes it. This is a major drawback for many who expect publication on numerous online news and PR sites. Also, do not expect CISION to offer writing services or anything similar in nature.
This press release gave us exposure in several dog magazines, including San Diego Dog and NOVADog (Virginia), online media such as Edge Media Network, a local radio station, and with local charities who promoted the event in their area.
An alternative is the self-published press release. In this approach, press releases are either sent directly to local newspapers or to free and paid distribution services.[7] The distribution service then provides the content, as-is, to their media outlets for publication which is usually online.
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This will put your press release into context and orient the reader about the date and time of your article. What’s more, current city and publication date information helps readers recognize the press release as recent and relevant.
The opening of the Widgets-R-Us store is part of a new trend for the Chinese government to allow Western industries into their country. Currently, 25 American based companies have facilities in China with another 100 companies are in line to open stores throughout China in the next year.
  Maintaining a digital presence is extremely important. In fact, nearly 8 out of 10 of people research a company online before visiting a small business or making a purchase with them. Today, customers demand frequent communication in order to take action. They expect brands to be present across multiple mediums — search, social media, content […]
Your press release is a piece of marketing. And like all marketing materials, it needs a call to action. A simple hyperlink to where readers can download, purchase or learn more about your game works best.
We can write the releases for you, or if you send us one of your own, we will check it is newsworthy and editorially appropriate and publish it for everyone to see. And, our meticulous team will get in touch if there are any mistakes or editorial changes that will help to maximise the number of people your news will reach… if that’s OK with you?
With that being said, a few years back, Google started to realize that paid and free press release distribution services were simply being used as a spam tactic, so it has taken a more hardline stance on using them.
A boilerplate is usually found at the end of a press release, and briefly describes the company or organization related above. The short paragraph consisting of just a few sentences concisely explains the company or organization. The same boilerplate is usually used on every press release the company releases. It is important to remember boilerplates should be up to date, clearly written and short in length!
This press release is indexed by Google as indicated by the live snippet. Since Google has crawled this web page, the dofollow link in the release is slightly boosting the authority of the page it is pointing to, helping it to rank a bit better in Google.
Aly Walansky writes for the Today show website, Food and Wine magazine, AskMen and many other media outlets you’ve heard of. When I asked her when the last time she went through the releases that get sent to her via the press release distribution services, and then actually covered one of them, her response was telling: