procter and gamble tide pod press release post press releases online

The hardest thing for people who are new to PR to grasp is you really have to take your ego out of it when it comes to finding something the press is going to write about, Selikoff says. What’s newsworthy to a publication’s readers is often completely different than what you are trying to get across.
Don’t Syndicate. Once the preferred method of press release distribution, syndication is now dead. While some brands used to spend thousands of dollars each month to distribute their press releases, experts like Tim Grice have since come out to say that there is “no value in press release syndication for SEO purposes.” Instead of taking this approach, share your press release with local media outlets. You’ll enjoy a better ROI and your press release will get more traction.
The point of an evergreen release is to provide useful and interesting information that is, and will remain, relevant to your target audience. These releases give brands a chance to stretch their storytelling muscles. Be natural and focus on writing well in your evergreen release.
Sources: http://www.shiftcomm.com/blog/the-worst-times-and-days-for-press-releases/ https://prinyourpajamas.com/when-to-send-your-press-release/ http://www.ereleases.com/pr-fuel/whats-the-best-time-to-publish-a-press-release/ https://www.prnewswire.com/blog/the-best-times-to-send-a-press-release-globally-12563.html
As you are not writing to your target audience directly, you need to write your press release in the third person. So “ABC Ltd has signed a £5 million deal with XYZ Ltd” not “We’ve signed a deal with…”
Given that none of the releases was picked up by any site that might be considered to be the source of a valuable link, it seems that there is little value in using these services for link building. However, some of the sites do provide links and a few allow you to tailor the anchor text. (If you’re not familiar with ‘dofollow’ or ‘nofollow’ links, a good rule of thumb is that the ‘dofollow’ or ‘followed’ links are the kind that usually give some SEO benefit and ‘nofollow’ links generally don’t.) Most sites either didn’t give a link or gave a ‘nofollow’ link.
Make your story stand out and build deeper connections with your audiences by promoting multimedia content – videos, photos, infographics and audio clips – proven to increase views by 1.4X with images and 2.8X with videos.*
In today’s SEO world, press releases will provide more indirect value than direct value. Direct value comes when the press release URL itself is ranking in search engine results pages (SERPs), which is possible, albeit rare. For example, a press releases that appears in the “News” section of a Google search can drive organic traffic to your website, generating buzz and brand awareness.
Note: Please do not submit a release here that you have distributed through other similar channels. This will only hurt your efforts as it is seen as duplicate content and loses its prominence. We recommend that if you are sending out releases through more than one channel on the same topic that you rewrite each distribution slightly to give it its own unique flavour.
Smith Publicity: Smith Publicity is another specialist book promotion service with a long track record and extensive list of testimonials.  In order to get a quote from Smith Publicity, you need to contact them with your goals and budget to work with.
Press releases are an effective way to communicate information about upcoming events or important news. Press releases allow you or your organization to communicate directly with the community, show your perspective on events or recent developments, and gain publicity for your cause. In this section, we’ll look at what a press release is, when to use a press release to communicate with the public, and how to create a press release that effectively communicates your message.
FIRST PARAGRAPH: This 3-4 sentence paragraph should include who (the authors), what (the main finding), when (journal and date of publication), and why (relevance). Again, use active voice and avoid scientific jargon. The first paragraph should be a stand-alone snapshot of the research.
Put all your thought and energy into those first lines – including the email subject line. Think about it as writing a news article with a grabbing headline and a sub-heading. If it’s good enough, the journalist may use it and this will increase your chances of getting through. Who wouldn’t want to have their work cut out for them?
Find out which bloggers and journalists your audience follows and reads. Read their past articles. Get to know them through their profiles. When you reach out, add a personal touch that sets you apart from the mountain of other press releases they receive.
The end of the press release should include your company’s current contact information, including website URL, phone number, a point of contact email address, mailing address, and links to two or three relevant social profiles.
Conveyor Application Systems (www.slingers.com) is pleased to announce that the tier 4 engine conversion is complete and the first of the new AT7 Tier 4 Slingers are rolling off the assembly line. – March 03, 2018 – Conveyor Application Systems
theplace4vitamins.com was founded in 1997 to provide consumers with a wide choice of vitamins, supplements and herbal products. The site offers a range of articles, research materials and message forums for the health conscious consumer.
Thanks to the rise of free press release distribution platforms and free PR distribution sites, it’s now possible to get your content to a very extensive network all over the world, with minimal investments of time or money.
If the news release is about an event, it is important to include a link to a Facebook event page. Most publications, especially daily ones, have digital versions via mobile app and web and love to have digital content to go along with the written word. Also, if it is a repeating event, include a link to a photo or two from the previous event. Host the image (use Google Drive or Dropbox or similar) and provide a sharable link rather than insert a large file attachment(s) to an email which could be blocked by an email server.
Signal the end of the press release with the word Ends in bold. After Ends, write For further information, please contact and list your details or those of an appointed person. Do give a mobile number if you can, so that journalists can contact you easily. The more accessible you are, the better.
To get a feel for which sites might be best for links, we could use how highly each press release page ranks in search results as a rough indicator of how much link juice that page might be able to pass. When one of our releases appeared on page one of Google web search (and the free release site provided a link) we rated that site highly for link building (note, this is a very simplistic approach, but good enough to get a feel for the sites; a more detailed analysis might give slightly different results).
The final paragraph in your press release should be the boilerplate, which presents information about your company and what it does. This should be a factual description, and it can be used repeatedly in different press releases.