press releases page format for press releases

6. Finally, the press release should include contact information. This is the company name, telephone number, address (if you wish, it is not necessary in a press release), the company’s website address, the name of the key person to contact about the release, and an email address.
2. Summary. Next, write a summary of one to four sentences. It may be a good idea to write this section last, after you written the rest of the press release. It will be easier to summarize after you have the rest of your points down.
The site also includes case studies, something that can be closely tied to releases. There is no direct pricing on the site, as users must request information via a login and request form. However, if you can spare $6K to $12K on an annual single or double license subscription, then it’s the best public relations software one can ever use. The companies listed seem to run a full gambit and include many Canadian sites and businesses, making this perfect for resellers and anyone looking for international distribution.
It’s simple. A press release is a one to two page document used to call attention to your company and its products/services. They are written in very formulaic ways, and with good reason. Hundreds, if not thousands, of these press releases come onto the scene every day. If they all took different formats, it would be a nightmare for the press to handle.
STEM Darlings is a new digital magazine that features profiles of women in STEM Fields, women in history who have made an impact and contribution in science, technology, engineering, and math, activity pages, STEM toy recommendations, and STEM learning resources at low or no cost. – March 04, 2018 – Samantha Gregory Media, LLC.
RULE #1: Use the press release as a sales tool. The idea is to communicate a message to customers and prospects, through the vehicle of a print or online article, hopefully adding the authority and credibility of the publication, website and/or reporter to the message.
A press release can be used to announce a new or updated product. Other press release topics can include a partnership with a company or organization, as well as being issued an industry award. For additional press release topics, visit: http://www.ereleases.com/prfuel/press-release-topic-ideas/. As you just saw, you may include a url in your press release.
There are a couple of reasons why mass pitching is a horrible idea. For one, it’s likely to land your message in Gmail’s Promotions tab instead of in the actual inbox of the person you’re reaching out to. This drastically decreases the likelihood that your pitch will actually be read by the person you sent it to.
The press release should be accessible to non-expert readers. Try looking through published press releases for inspiration – archived press releases can be found at news services such as EurekAlert (http://www.eurekalert.org/) and AlphaGalileo (http://www.alphagalileo.org/) or on institutions’ and journals’ websites.
These free release services often serve as an excellent learning opportunity to discover how to hone your writing and distribution techniques and ensure that, once you do move to a paid distribution option, you will have mastered the art of structuring and writing a press release. 
Headlines should include the keywords you’ve chosen to target in your press release. This makes them easier for search engines to find and rank, and helps ensure that your readers and the media understand the subject of the press release. Remember that you don’t want to go overboard with the keywords: just include them naturally throughout.
While operating under the same company, there are two versions of this free press release distribution: free content distribution and paid content distribution (targeted). Both offer different services for different business needs, creating a versatile free press release service.
The book will be published globally through both online (Amazon, BarnesandNoble.com, etc.) and 90% of bookstores in the US. In addition to global distribution, both hardcover and paperback books can be ordered and shipped through the distribution network within 24 hours of an online or bookstore order.
A la carte pricing is $200 per month and includes all of the steps outlined above in the Step By Step Instructions. You get one press release written for you each month and published to approximately 7-10 quality press release “Winners” as mentioned on this site.
As a reporter, my immediate response to that press release was that it’s not important because it expended an entire sentence saying absolutely nothing. And I assumed (probably rightly) that the company’s marketing team was a bunch of idiots.
In order to do that, you’ll first have to come up with a story. It may be that you’re releasing a quirky product, sponsoring a charity event or have discovered some intriguing market insights. Either way, it’s got to be interesting, and it’s got to be genuine. That’s the easy part. The tricky bit is convincing journalists that it’s worth publishing.
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Centered at the top of your page should be the band’s name and the album name. To make sure this information draws attention, make sure you use a larger text size than the rest of your release, and also use bold and/or italics. You can also set this information apart by putting it in a box. If the album is on a label, include the label name and/or catalog number here as well.
Contact information for the person handling press for the release in the band or at the label (labels should especially consider having their label logo somewhere along the top of the page – ideally in the top right or left-hand corner).
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Follow-up by phone or email. Once you’ve sent your press release out to your local media outlets, follow-up with a phone call or email. This personal touch can help cement your press release on a journalist’s radar and make it easier for them to remember.
Ideally, if you’re working with a label, you’ll have a publicist who has established relationships with music writers who can make introductions. But at the very least you’ll need a point person, whether a professional public relations person or a member of the band, to handle all media inquiries. It shouldn’t be left to whomever gets the email or has the group cell phone to deal with the press.
Artezio will take part in the discussion of healthcare development in the USA. The company’s representatives will hold meetings with key participants of the conference in Las Vegas and share their experiences of technology system implementation.
You want to research each and every person you contact, so read the newspaper, magazine, blog etc. and see who writes book reviews for your genre. Alternatively, if there are no book reviews, you can see who writes articles that are aimed at your target market. Then pitch them a story that would appeal to their audience. This doesn’t have to just be about your book.
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Should you do a bulk press release to all with a paid distribution service?  Your strategy must represent your business and vision.  Question:  What is the point in doing so? If you had a specific press release for each venue with a specific landing page for each, wouldn’t you have better opportunity to test for results?
Whether you run a digital marketing company or a record label, press releases are critical. Ideal for notifying the media and your readers that something new and exciting has taken place within your company, press releases can be used to announce new hires, partnerships, product launches, and more.
Instead of blasting a press release out to every journalist you can find an email address for, focus on a few journalists who have experience covering your industry (and company, hopefully) and send them personalized messages. Connect the dots. Show why what you wrote connects to what they write.
Pearl, Allison, everyone at eReleases is just so professional, caring, and always available to share their considerable expertise. I cannot imagine every using another service! Thank you so very much!
TITLE: Keep it short and enticing, and use the active voice. Avoid including too much scientific detail in the title. For example, “Cancer cells communicate through a new molecular messenger” is a better option than “Microvesicle-derived microRNAs are important for intercellular signaling in tumorigenesis”.
The point of an evergreen release is to provide useful and interesting information that is, and will remain, relevant to your target audience. These releases give brands a chance to stretch their storytelling muscles. Be natural and focus on writing well in your evergreen release.