press release example for new business press release for new product

In this paragraph, briefly expand a little bit about the band and the music on the album. This paragraph is very important for a new band with a debut album. Don’t mistake this for a band bio – which should be separate – but include some info about where the band comes from, influences, and again, any big ticket selling points. Keep this paragraph brief.
Tie it together. Provide some extra information links that support your press release. Does the company you’re selling have additional information online that readers may find useful? Great. Add it in.
Recently on theplace4vitamins.com, an online store dedicated to selling the best herbal products, teenagers had the chance to say what they thought about weight loss and whether a society that pressures young people to be thin is a good thing or a bad thing.
The book will be published globally through both online (Amazon, BarnesandNoble.com, etc.) and 90% of bookstores in the US. In addition to global distribution, both hardcover and paperback books can be ordered and shipped through the distribution network within 24 hours of an online or bookstore order.
City, Fla. (DATE)  – Organization is pleased to announce it has received a $XXX grant from the Community Foundation for Palm Beach and Martin Counties. These funds will support the (program name; details). 
Jeremy Marsan is a business analyst and staff writer for Fit Small Business currently specializing in small business healthcare issues and product reviews. When not helping small business owners he enjoys many artistic projects, including music performance/recording, blogging, creative writing and carpentry.
At its best, a press release succinctly describes the “who,” “what,” “where,” “when,” “why,” and “how” of your project in a manner that makes media professionals stop the presses (so to speak) and say, “Wow! Now this is what we’ve been looking for.” At its worst, a press release reads as little more than an unintelligible sales pitch teeming with errors of every kind.
Of all the press release distribution services covered here, the one that is most unlike all the others is HARO (Help a Reporter Out). The service launched as a way to connect journalists with relevant sources. The basic idea here is that journalists are often working under tight deadlines, and may be having a hard time finding a key source or expert who can comment on the story. Using HARO, this journalist would gain access to some of the top sources out there.
An open, social platform where traders, analysts, introducers and marketers work together on achieving their goals in unprecedented ways. Welcome to Social Trading as it was supposed to be from the beginning!
This last sentence or two focuses on the future. If you’re supporting a candidate, for example, you can say what date the election is held, and what the stakes are. If you’re advertising an event, you can note that it’s annual and the next one is already scheduled. Simply wrap up by looking ahead in some way. This is a very short paragraph, sometimes only a sentence!
As a reporter, my immediate response to that press release was that it’s not important because it expended an entire sentence saying absolutely nothing. And I assumed (probably rightly) that the company’s marketing team was a bunch of idiots.
Thousands of news and releases go live daily. Not every author is aware that the bulk of these PR distributions end up undiscovered by desired reporters. Forbes magazine makes a startling statement. They state that the majority of businesses that publish a press release “wait for the inevitable flood of phone calls, emails and congratulations that never come. Even when they use a service like PR Newswire or Business Wire, many releases end up on page 67 of an independent TV station website in Reno, Nevada that few will ever read.”
Indeed, great press releases do more than keep the media and the industry-at-large informed of your company’s recent developments. They are meant to pique the interest of journalists, who may seek to cover the topic further. Crafting a great press release is often the first step in securing a magazine feature or television interview — and thus, more visibility and new customers.
Text is available under the Creative Commons Attribution-ShareAlike License; additional terms may apply. By using this site, you agree to the Terms of Use and Privacy Policy. Wikipedia® is a registered trademark of the Wikimedia Foundation, Inc., a non-profit organization.
Other so called Top 10 lists or Best of the Best lists that you may encounter on other websites only consider two factors: 1) is the service free?; and 2) how much publicity does it generate for me? They don’t consider other important factors to determine the effectiveness of using such services. In choosing the most effective free PR services, I made sure each one is not only free and generates publicity for you, but each service ALSO: 1) attracts moderate to high traffic EACH DAY to its site; 2) has a good PageRank with Google; 3) has a high number of websites linking to it; 4) allows DO FOLLOW links in your press release; 5) distributes your press release via RSS feeds and social media tools; 6) builds backlinks to your website; 7) improves your RANKING in search engine results.
We have used the Mequoda Method to increase our revenue by more than 60% while completely eliminating direct mail from our marketing mix. Unsurprisingly, this has allowed us to dramatically increase profitability and our ability to fund our mission-driven programs.
With the huge onslaught of data that’s coming in, businesses have tried different methods to handle them all. Conventional database systems have been replaced with horizontal database, columnar designs and cloud enabled schemas. Even so, the role of quality analysis is still teetering on toddler legs because, in order to Big Data applications, you need a specific mindset, skills and knowledge, followed by a knowledge of data science.
A few years ago, I decided to keep track of how many pieces of earned media coverage came from direct pitching vs. the press release distribution services. That experiment ended after six months, when I realized I had literally hundreds of links to articles that featured clients…and all of them came from directly pitching reporters.
In a month-long trial by Vitis Public Relations, just three of 60 free press release distribution sites (Online PR News, Open PR and PR Fire) won mentions in Google news.  Four (PR Fire, News Wire Today, PR Zoom and Idea Marketers) won placements in Google web results.
Once you’ve submitted your order, your registration and press release will be checked for content acceptability.  iReach and PR Newswire maintain their reputations as credible news delivery services by adhering to acceptable content guidelines.
Following up on the advertising toolbox, you also need to let the media (oh if only there was a site about web 2.0 and social networking where you could get covered…) know about your new venture. We’ve gathered 20+ sites that will help you with getting your press release out in the world for free.
Of course, we’re all familiar with the traditional distribution levers we can pull, which include publishing the press release on our website/blog, as well as sharing the press release with our followers/subscribers via social media and email. But for ensuring a press release gets the maximum amount of distribution possible, here are some tips you can follow.
This is the about us section where you provide background on your organization. It should be included following the body of every press release. The language used here can be the same in every release. Don’t forget to link to your company homepage to drive readers back and provide more information.
The truth is that many of the authors who do this didn’t get featured on the ABC or Fox that we know.  Their book press release showed up on obscure sub-affiliates of these major websites, like NBC Milwaukee or something like that.  It’s still NBC, right?  But not the one you immediately think of…sneaky sneaky.
The question is whether or not you’re targeting publications that would really be a good match for your news story. If so, I would write down a few of the important names and send them a personalized message, in addition to your press release.