nlrpd press release sending press releases to newspapers

While there are those that believe emphatically that the press release is dead, we are here to tell you that that is an urban myth. Press releases are alive, thriving, a vital tool that continues to empower companies in many ways.
The last one sounds harsh, but is probably the most important: you might be excited about your new marketing director or the launch of your new product, but will anyone else be interested? If the answer is no, hold off on that press release until you’ve got a better story.
When done correctly, a press release is an excellent way to boost your business and spread the word about your newest offerings. Keep in mind, however, that learning how to write a press release for a product is a process, though, and there are skills that you need to know to execute the task properly. Fortunately, these things are easy to learn!
To do this effectively, you need to deploy a service like Cision to get email addresses and breakdowns of areas of interest, so you can send a release directly to the right person at the local print and broadcast media outlet, in addition to your digital rollout.
Before you start thinking a press release is going to solve all your publicity woes, now is a good time to note that by itself, a press release isn’t going to get you a lot of media attention. The average reporter or editor gets more press releases than he or she could possibly use. Your press release should be just one part of your media campaign.
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Immediately following your grabber, compel readers to continue on with an engaging game description. Be sure to weave in core benefits, as well as what makes your game unique. Here is a great press release example of a strong game description.
5.     Good press releases can spread far and wide. A while back, I talked about the importance of targeting smaller local media outlets. One of the reasons I gave is that most major media outlets get a significant percentage of their stories from local media outlets throughout the world. That’s how the news industry works. One reporter picks up a story, and then it spreads from one publication to the next.
We are currently using pressmediawire.com. They offer unlimited press release distributions for $1200 first year and $720 (40%) each year after http://www.pressmediawire.com/authorsignup.cfm I think it is a good deal. We also use http://www.seoprwire.com for free press release distribution. it is PR 3 and provides great results in searches.
For some, the purpose of creating a free press release is in line with creating a commercial or a newspaper advertisement. Of course, the catch is that this is not always available within free PR services, and can be costly for new businesses or service providers.
Some public relations firms send out video news releases (VNRs) which are pre-taped video programs that can be aired intact by TV stations. Often, the VNRs are aired without the stations’ identifying or attributing them as such.
Prior to the movie release of Justice League, Warner Bros. Pictures announced in a press release an event, in collaboration with AT&T, to advertise the upcoming superhero movie. AT&T has 3 stores in Times Square that are perfect for a massive advertising campaign, and by letting Warner Bros. deck their stores with the movie’s iconic figures, AT&T benefits from the increased attention and foot traffic as well. This press release generated excitement for the movie premiere while AT&T an opportunity to increase its marketing opportunities.
In violation of strict legal requirements, the airline industry is delivering extremely poorly when it comes to digital accessibility, Sitemorse has found. This issue was highlighted by Sitemorse’s recent quarterly INDEX report, rating sites for digital governance, which assessed the digital capability… – March 03, 2018 – Sitemorse.com