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PRLog.org  – It is an ordinary and functional looking site but results are good. It gives free distribution service for Google News and other search engines. Inbound links are allowed and the site is also properly optimized for search engines.
Distribute press releases to reach journalists, attract new customers and gain visibility online via top search engines, thousands of websites, social media, blogger networks, as well as via print, broadcast, radio, mobile channels, and more.
Press releases are short, factual news stories written in the third person and given to the media to encourage editors/journalists/broadcasters to feature the story in their publications and programmes.
Would you prefer to follow some old school thought for your business or brand’s recognition? Definitely not! Following the old school of thought is not advantageous for your business anymore. It can seek to ruin all the efforts that you have made to build your brand. Success comes to us when we follow a new school of thought and the current trends. Similarly, when it comes to devising a public relations strategy, you need to come up with strong content to represent your brand.
There is a source of natural color that cannot be replicated: quotes. Including a good quote from someone in the company or close to the product/event can give a human element to the press release, as well as being a source of information in its own right.
Twitter is chock-full of reporters lamenting press releases or pitches that don’t clearly explain what the company does or what the announcement is actually about, so instead of being the butt of a joke, make your release incredibly easy to reference. 
While this may seem like a simple approach, it serves a critical purpose. First, it gives journalists something to pull out of your press release and use in publication. Second, it inspires confidence within the people reading your press release.
After traveling and researching Sephardic history in Spain, Portugal, Peru, and Mexico, all seats of the Inquisition, I’m compelled to share a story about people who were chased around the world for almost 400 years because of what they believed.
While you can use these releases to build buzz around your brand and establish yourself as a thought leader, this content is likely used to drive engagement, demand and leads. To that end, be sure to include a direct call-to-action to optimize potential for audience engagement.
Before you start thinking a press release is going to solve all your publicity woes, now is a good time to note that by itself, a press release isn’t going to get you a lot of media attention. The average reporter or editor gets more press releases than he or she could possibly use. Your press release should be just one part of your media campaign.
This press release is also very concise. It states the facts right away. Then followed up with value for the audience. We also add a quote from our CEO, which is valuable, and quotes Day Translations’ first employee, who is still with the company today.
Our editorial team quickly reviews and notifies you of any corrections that need to be made to your press release submission. Press releases are reviewed in 12 hours or less. Fast turnaround times are our priority.
Take advantage of the opportunity with this list of free press release websites and distribution services at least once a month on the internet.  Some might view a press release as marketing while others view it as education or information.  Regardless, if you do something worth shouting about in your business, then do so!  Press releases keep the world informed and possibly…improve the chances of getting found.
“I think the fact that press related sites are not a trusted source of information for a site like Google News sums up their now spammy nature,” writes SmartInsights blogger Chris Soames. There are so many of the sites, journalists cannot possibly read them all, and they often lack newsworthy or relevant content, he adds.
Write an announcement about your business – a new product launch, current promotion etc. and share your message fast and easily. Our intelligent text optimization tools help you to get the most out of your content. They guide you to optimize your text with important keywords,a well structured copy and impactful links for better search visibility and to lead more traffic to your site.
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Wow. This is a powerful resource. I read and re-read and then made points and downloaded the copy for future use. Simply put this is a very well written article about Press Releases and has given me a lot of ideas. Thank you!
There aren’t really a prescriptive number of pages or word count. It can vary depending upon the information the release is covering. The key is to keep it concise and not overly verbose, but at the same time make sure that you have all the relevant info included. So, the length can really vary depending upon the announcement.
Give journalists some time to craft a story around your press release by sending it to — under embargo — the day before it officially goes live. (FYI under embargo just means they aren’t allowed to share the information in the press release until the time you specify.)
The rest of the body of the press release should answer all of the questions a journalist might have about the product, service or event that you’re announcing. Although a press release is a public relations tool, it should not read as overly promotional [source: Concept Marketing Group].  If it sounds too much like a sales pitch, it will lose credibility in the eyes of the journalist.
For other material, link to the virtual press office on your movie website, where they can download your EPK, poster, additional images and other promotional material, as well as watch your teaser or trailer. Check out our EPK tutorial for more info.
If your business places a priority on the online distribution of your press releases — either because you conduct most of your business online or because you’re trying to target web savvy consumers — then PR Web is the clear choice. Given the size of their distribution network, it’s likely that your press release will appear on dozens of websites and be viewed thousands of times.
Let’s stick with the theme presented in that report: you run an vitamin web site specializing in weight-loss products. Through the process described in the report, you’ve nailed down a nice, newsworthy topic – teenagers and how they deal with issues of weight. But that’s a broad topic, not a story.
Once you’ve written your press release, you need to distribute it. We recommend you use eReleases, as their distribution network includes Associated Press, PR Newswire, Google News and their own network of journalists and bloggers. Click here to check it out.
Teamwork will go very far in helping to develop an effective press release. Collaboration is how some of the finest marketing pieces are created. So why limit the idea of the piece and its composition to just your ideas? Rather, brainstorm with a few others and co-create and co-write the piece together. This will result in unrivaled clarity and perception, and it can drastically enhance the quality as well as the reader engagement of the release overall.
Press Release submission is one of the best off-page activities of SEO. There are many free press release submission sites which provide dofollow backlinks to your website which is very helpful in search engine optimization.
With 2006 sales of almost $11 billion, Kellogg Company is the world’s leading producer of cereal and a leading producer of convenience foods, including biscuits, crackers, toaster pastries, cereal bars, fruit snacks, frozen waffles and veggie foods. The company’s brands include Kellogg’s, Keebler, Pop-Tarts, Eggo, Cheez-It, Nutri-Grain, Special K, Rice Krispies, Murray, Austin, Morningstar Farms, Famous Amos, Carr’s, Plantation, Ready Crust and Kashi. Kellogg products are manufactured in 17 countries and marketed in more than 180 countries around the world. For more information, visit Kellogg’s web site at http://www.kelloggcompany.com/.
To help you write your press release, here is a sample of one and a breakdown of its elements. The press release example below is based on the one given by Dave Wooldridge in its book The Business of iPhone App Development and seems to be working just fine.
Recall the saying from growing up: “If you don’t have anything nice to say don’t say anything at all.” Keep this in mind for press releases as well — “If you don’t have anything newsworthy to say, don’t write a press release at all.”
Because people aren’t perfect, telephone everyone to whom you sent releases to increase your chances of getting covered. Call your personal contacts and reporters you have worked with in the past in advance so they have more time to be free to cover you. When you follow up with the reporter, be sure to include any last minute news that was not added in your release.