law firm press release new partner news template

The beginning of a press release — just as with a magazine article, book or promotional pamphlet — is the most important. A strong headline (and, for that matter, email subject line when you send out the pitch) will pull in journalists seeking good stories. Your headline should be as engaging as it is accurate.
Honestly, I can’t advise for a free PR company. It is always better to pay a little bit to have better results. I would recommend Press Release Jet as they offer the most affordable rates on the market (starting at 69 dollars) and they also have access to an impressive media contact list, guaranteeing syndication to over 400 media sites. Also, their writers are professionally trained in press release writing. They know how to craft and format your press release to get the attention of journalists and reporters and so far I am satisfied with their services. At the end of the I think the best way to find who offer the best services is simply try for yourself and find which one works best for you as only experience will tell you who is the best because they will all claim to have great services .
The more newsworthy you make the press release copy, the better the chances of it being selected by a journalist for reporting. Find out what newsworthy means to a given market and use this knowledge to hook the editor or reporter.
What made this press release successful was the intersection of the exclusivity of the announcement (there were only a select few companies who were made official Shopify Plus partners in the first round, and we were one of them), the fact that it was newsworthy, and having a great partner tied into the announcement itself. The latter point was especially critical to the PR, and the notoriety of the Shopify brand really gave the release ‘legs’ in terms of how far it was distributed and the impact it made.
This will put your press release into context and orient the reader about the date and time of your article. What’s more, current city and publication date information helps readers recognize the press release as recent and relevant.
“A great press release should include a great quote from a company executive or industry expert,” says eReleases President Mickie Kennedy. “An important thing to know about quotes is that the media generally won’t use them unless they are evocative, fresh or state something in a way that would be very difficult to paraphrase. To ensure your quote finds a home in a story based on your announcement, avoid cliches or generalizations.” More info at “You Can Quote Me On That!”
Regardless of whether you’re using free PR services or premium options, the above sites are leaders at what they do, with extensive networks, simplicity in the submission process, and additional guides and resources to help clients create the best possible content and maximize the impact of each PR they distribute.
Although your distribution channel is important, the quality of your release is even more so.  Each of the aforementioned resources, include helpful tips on writing eye-catching press releases.  Try out a few of the sites to find the best fit for you and make sure you utilize your social media channels to get the optimal amount of exposure to your press releases for your business.
Black and others say you should assume no one is going to read beyond the first paragraph, which makes it the most important. Many releases also take up a journalistic style, beginning with a dateline, or the city and state the news is coming from.
First we are going to look at a press that we at Fit Small Business recently sent out, so that we can point out the attributes of a good press release. You should look out for these points when viewing the other examples below.
Take advantage of the opportunity with this list of free press release websites and distribution services at least once a month on the internet.  Some might view a press release as marketing while others view it as education or information.  Regardless, if you do something worth shouting about in your business, then do so!  Press releases keep the world informed and possibly…improve the chances of getting found.