how long should a press release be news release service

This press release celebrated a big milestone by acknowledging both past success and planned future expansion – then and now. A community bank exists because of personal relationships and hometown service, so it was important to recognize this strong legacy and presence in our community after 80 years. At the same time, finance and banking have changed drastically over the years and we wanted to show our customers that we are poised for the future. This press release achieved our goal of celebrating past and future.
Don’t send these image files as attachments as they run the risk of being blocked by internal servers as spam. It’s better to include a line above the headline saying something like, “High resolution photos available from or ”.
Thanks for sharing such an amazing list. Although many microblogging websites like fiverr provide press release distribution services which are worth trying. It may be helpful for you https://www.fiverr.com/gracewilliams91/write-a-press-release-with-distribution-options
Western Nevada FC Coyotes travel to San Diego, California this weekend to take on Albion SC. The Match is scheduled to kick off at 5 pm pacific time. The Coyotes have a tough test ahead after coming off their 2-0 victory in the Cup finals.
Using a press release distribution free service can be ideal if you want to announce a minor bit of news or information or if you’re willing to put in the effort to also cross-promote your free PR on other channels.
· Mobile Optimized Press Release (Google AMP, Apple News and FB Instant Articles)- When compared to traditional desktop users, the number of the consumers using tablets and smartphones to access internet has substantially increased. Hence, we can’t totally ignore the value of mobile optimized press release in today’s PR distribution strategy. Not only it gives you more exposure, it allows your news release to load faster on mobile devices. Unfortunately, most of the press release distribution sites have totally ignored the benefits of mobile platforms such as Google AMP, Facebook Instant Articles and Apple News, and refused to change with time. However, the good news is that NewswireNEXT publishes your press release in all the 3 abovementioned mobile formats, which can truly give you an edge over your competitors.
We have created and collected the best press release templates so you can research and find out how to format them correctly when manually sending them out. Please see below for ‘Press Release Templates’ which are free to download and use.
In the next paragraph, include a biography about the speaker or group that is coming to campus. This may begin with a short description of the person’s job and additional title information, and about the company/organization they are with. If your event is a performance, also would be appropriate to include a description here.
Twitter is a good place to start. Find writers who cover similar productions to yours. If it’s a sci-fi, find the sci-fi enthusiasts. Get to know the content producers. Read / watch their material. Share their material on social media (it goes both ways!). Essentially, you should build relationships with people who have extensive (real) online reach. Check out the Twitter lists on the bottom of this page.
The good news is that there are plenty of high-quality websites you can use to submit your press releases to for maximum exposure for your business, and all of them do a good job of raising awareness about companies.
It turns out that the author used a picture of a couple who had just gotten engaged.  When that couple found out their beloved picture was on the cover of this…well, not really sure what you’d call it…they were not very pleased.
Hi Makori, thanks for the comment and great question. The headline and the first sentence are both incredibly important and should both be treated as grabbers. I would argue that the headline is the most important element though because it is often the element that gets people to click and read the press release.
The next step in your press release writing process is creating a killer headline. Your headline should grab the attention of your audience (whether that’s an editor, reporter, or the general public) and encourage them to keep reading.
This last sentence or two focuses on the future. If you’re supporting a candidate, for example, you can say what date the election is held, and what the stakes are. If you’re advertising an event, you can note that it’s annual and the next one is already scheduled. Simply wrap up by looking ahead in some way. This is a very short paragraph, sometimes only a sentence!
My Hub concentrates on providing free PR distribution sites, and NOT on how to write a newsworthy press release. I assume you know how to write a quality press release; if not, go to Google and type in how to write a press release and how to format a press release. Two important factors that create a successful press release is its content quality and proper formatting. If your press release lacks both—or one of the other—then expect the editor to reject it.
A boilerplate is a short paragraph that explains the identity of a company and what it does. Boilerplate is optional, but it doesn’t hurt to have one to help identify your business. Think of boilerplates as a thumbnail sketch of your company that provides a little background information to the press. Once you’ve written a boilerplate, you can use it in all of your press releases.
Jeremy Marsan is a business analyst staff writer for Fit Small Business currently specializing in small business healthcare issues and product reviews. When not helping small business owners he enjoys many artistic projects, including music performance/recording, blogging, creative writing and carpentry.
When you’re narrowing down your options and selecting the right free PR distribution site for your needs, you likely want a provider that is convenient and is going to make the process as simple and as streamlined as possible for you.
GSF Mortgage Corporation is pleased to announce the addition of Brynn Kemp as a mortgage loan originator located in Crown Point, Indiana. She brings five years of experience in the mortgage industry and worked as a processor before becoming a loan officer. Despite using that office as a home base, she… – March 03, 2018 – GoGSF
Upwork is the leading online workplace, home to thousands of top-rated freelancers. It’s simple to post your job and get personalized bids, or browse Upwork for amazing talent ready to work on your press-release-writing project today.
It was always great working with eReleases. They constantly run specials rewarding companies that use them often. Their staff is always great to work with, helpful and very knowledgeable. I have worked with lots of PR distribution companies and eReleases is by far my favorite.
A one line summary about the press release should be written underneath the headline. The summary should be very interesting and should be highlighted by strong vocabulary to capture the attention of the reader. Also, it should be written in such a way that it motivates readers to find out more of what is written in the main body of the press release. However, you should keep in mind that the headline and summary should synchronize with each other and maintain relevance to the news being discussed.
Also, there is a lack of necessary information on results and average number of pickups, which is indeed a serious blow to small businesses and startups looking for guaranteed online PR media sites placements. There is also not a partial example of the release locations. Moreover, it is unknown how well the site works with resellers or other agencies which send on press releases via a third party.
On March 4th, 2018, Hotwired returns to The World Famous Whisky A Go Go located at 8901 Sunset Blvd, West Hollywood, CA 90069–The beautiful Sunset Strip–to open up the night for Aileen Quinn, and the Leapin’ Lizards. Aileen Quinn is the award winning actress who starred in the 1982 film: Annie. Arrive… – March 03, 2018 – Hotwired
Advance notice helps too. If you have an event you are trying to get covered, waiting to send notice until editors are rushing out of the door on Friday evening could lead to a missed opportunity for media exposure. Editors will have to scramble to fit it into their story budgets for the weekend, leaving a bad taste in their mouth about your company.

1 Comment

  1. Sources: http://www.shiftcomm.com/blog/the-worst-times-and-days-for-press-releases/ https://prinyourpajamas.com/when-to-send-your-press-release/ http://www.ereleases.com/pr-fuel/whats-the-best-time-to-publish-a-press-release/ https://www.prnewswire.com/blog/the-best-times-to-send-a-press-release-globally-12563.html
    To achieve such wide acceptability, the agencies avoid overt partiality. Demonstrably correct information is their stock in trade. Traditionally, they report at a reduced level of responsibility, attributing their information to a spokesman, the press, or other sources. They avoid making judgments and steer clear of doubt and ambiguity. Though their founders did not use the word, objectivity is the philosophical basis for their enterprises – or failing that, widely acceptable neutrality.[1]
    @Madhav – Yes, all of these can be used for small blogs, but it begs the question if you want to risk using a free press service for your site and possibly get hit in any downgrade on any search engine update, or if you want to spend the $300 plus on a higher quality press service. I guess the question you have to ask yourself is what purpose would a press release serve for your blog?
    While there are some positive press releases used to promote positive events such as extension plans or product releases, some occasions ask a brand to come up with a defensive one. Since positive press releases can be threatening to some, they can publish some negative news in retaliation. When it comes to writing a defensive press release, these can be a sharpest weapon to protect and defend a company from bad publicity.
    Most press releases are succinct at just a page long. Two pages tops. Ultimately, companies want to provide enough information so that news outlets have sufficient material for publishing their own stories about whatever the company is announcing in the release.

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