example of news release press release email format

Final Thoughts: Marketwired does not appear to have the necessary aspects, cost and follow up that would benefit a small business or anyone looking for affordable online press release submission. However, it is best for those who are looking for targeted distribution and care less about number of pickups.
If you are ready to distribute your first release press release, check out our comparison of eReleases, PR Web and PR Newswire, the top press release distribution services for small businesses. In short, we found eReleases to have the best service, as it distributes to the Associated Press network, PR Newswire’s network, and their own network of bloggers and journalists.
Don’t Syndicate. Once the preferred method of press release distribution, syndication is now dead. While some brands used to spend thousands of dollars each month to distribute their press releases, experts like Tim Grice have since come out to say that there is “no value in press release syndication for SEO purposes.” Instead of taking this approach, share your press release with local media outlets. You’ll enjoy a better ROI and your press release will get more traction.
I tried another company to send a press release out, and it was a mistake. The two things I love about e•releases are the personalized and responsive customer service and the visibility reports that let me know how our press releases are performing.
Including quotes from people in your company can be helpful for journalists (and on regional or trade publications are often used, word for word). A common beginner’s mistake is to use quotes to provide information, for example, last year, we employed 100 staff in 12 different countries and turned over £5m.
Signify the end of your press release by adding “ENDS” at the bottom of the main content. Below this is where you should provide contact details such as your name, address, email, phone number and any other relevant information.
Reliability: As a popular free press release distribution site, there is a on reliability at Free Press Release. This site has also been in operation for many years, and it has built an extensive, quality network and user group.
Beyond the money you’ll spend, there is a pretty significant time cost to using press release distribution services as well. Plan to put in at least an hour uploading the release, image assets, videos, hyperlinking to resources, etc. Here’s what the finished product will look like once it’s live on the site:
This blog is going to review the best press release distribution services. Each site has its advantages and disadvantages, so reviewing each one is important. All of them will have the standard elements you would come to expect from a release site, including a list of syndication networks, submission sites, newsroom and FAQ. When looking for press release distribution companies, there are several key factors to keep in mind. Perhaps the most important factor for any growing business is simply the size and scope of the distribution network. The wider the network, the better the chances of being picked up on high-quality media news and niche blog sites.
In the traditional distribution model, the business, political campaign, or other entity releasing information to the media hires a publicity agency to write and distribute written information to the newswires.[6] The newswire then disseminates the information as it is received or as investigated by a journalist.
This is a great read. Really helped me understand some of the questions I have been trying to get answered. I run a public company so we mainly focus on our Investor Relations and I totally agree that distribution services are for the most part worthless. So I have set out to learn how to obtain a better ROI and it has been tough. I have also found that many companies when sharing their results of you utilizing their service seem to be fluffed or not completely transparent.
Affordable press release distribution services since 1983, including news writing, targeted newswire and Direct-to-Editors™ email distribution, search optimization, social media networks and media opt-in. Exclusive news distribution via Neotrope News Network including California Newswire®. Reach 22,000 newsrooms, 100,000 opt-in journalists, 10,000 websites and 6,000 daily outlets by email. Accredited staff. INC 5000 in 2009. Member BBB.
The next step in your press release writing process is creating a killer headline. Your headline should grab the attention of your audience (whether that’s an editor, reporter, or the general public) and encourage them to keep reading.