econofact press release what is the purpose of a news release

As you sift through your message boards looking for quotes, you see a trend appearing. There are lots of messages criticizing Hollywood actresses and pop singers for being too thin. Many girls are saying that seeing these make them feel bad about their own bodies. A number of the boys are pointing out that they don’t find ultra-thin women appealing.
To get a feel for which sites might be best for links, we could use how highly each press release page ranks in search results as a rough indicator of how much link juice that page might be able to pass. When one of our releases appeared on page one of Google web search (and the free release site provided a link) we rated that site highly for link building (note, this is a very simplistic approach, but good enough to get a feel for the sites; a more detailed analysis might give slightly different results).
Some press release distribution services (discussed in more detail below) will charge extra to add visual content. But this is well worth the price! Visuals are a major draw for journalists who are on the hunt for their next story.
Press releases follow a well-defined format that simplifies the writing process. Journalists and bloggers read hundreds of press releases a day, so following this format helps ensure they catch the essential information at a glance.
It’s the largest benefit wine, beer and food tasting in western New England — all in support of local public television! Taste more than 300 wines and beers, along with specialty foods from local restaurants and food artisans on Friday, March 9 from…
In the interest of being thorough, there’s also mononews, a free or low cost press release distribution service for Canada specializing in lifestyle and consumer-oriented news distribution. Sign up and post your release online and a customized list of reporters relevant for your news will receive your release by e-mail.
The job of the press release title is to grab attention and encourage the journalist to read more. Don’t labour over what title might look good in print – most journalists/editors will change the title to suit their readership.
Patients will also enjoy the same caring, relaxed atmosphere that Fertility Solutions creates at each of its clinics. The new clinic is located at 23 Elsa Wilson Drive, Building B, Suite 22 of the Nucleus Medical Suites.
Give your press release an attention grabbing title that’s to the point. You want to attract the attention of news reporters and readers. Keep the overall length of your press release short – this isn’t the right forum for verbose language. The writing should be concise and professional. While it’s not necessary to stick to a particular style guide, you should defer to the editorial guidelines of your PR distributor. Research existing press releases in your industry to get a feel for the style and tone. Insert just one hyperlink to your website from branded anchor text (eg. Wpromote). Choose a reputable PR distribution company (For example PRWeb or PRNewswire). The Panda updates penalized free submission PR sites much harder than established sites. Even pay sites have been penalized; however, they are working with Google to take steps to remedy this issue and stay legitimate.
The strong leads are more specific, refer to actions rather than events, and imply or describe a conflict.  All of these elements are attention-grabbers.  The more of them (and others – celebrity names, human interest) you can include in a headline, the more likely people are to read your release.
Distribute press releases to reach journalists, attract new customers and gain visibility online via top search engines, thousands of websites, social media, blogger networks, as well as via print, broadcast, radio, mobile channels, and more.
Canonical tags should be utilized in the event that large chunks of text from your site will be pasted right into the press release, or you plan to place the press release directly on your site or blog.
If you are submitting press releases on behalf of clients, you either need to setup different accounts for each client, or manually update the “Company Info” for each client’s submission. This is VERY important because the ‘website’ field is what provides you the link.
If the next social media marketing agenda is something worth hearing, why not put it at public disposal. The best way to do that is to put it all in a press release with the help of the following press release template.
How: Maidstone Cars will partly fund the event (cover cost of speakers, venue hire, refreshments, etc.), place a BMW 3 Series on show outside and offer every visitor free entry into a prize draw to win the car
Bad publicity could be due to anything such as an industrial accident, a racist statement, a product recall or anything else. A defensive press release is required to resolve such issues and clear the misunderstanding from the minds of the consumer. In this type of press release, the language and tone is different. The tactical language ensures you put a good spin on the bad news to make it uplifting.
[…] my fellow PR family, we all know the key to being a great PR in any business is press releases. When you are write for any business (big or small) or if its for a person, understand that a press […]
You can sort any column alphabetically by clicking the arrow next to the column heading. I’d recommend going straight to Status header and finding the Winners. Those are the ones you’ll want to submit to.
Some sites tell you exactly how to get your link in the published press release and/or author bio. Some don’t. Check your release carefully before submitting and make sure to add HTML coding: keyword when necessary.
Exposure is still an essential element of free press releases, but not in the traditional sense. Now, even with limited or almost no resources or budget, free press release sites make it possible to create a free press release and have it distributed all over the world.
A legitimate, paid new release distribution service such as Business Wire has far greater credibility among journalists and search engines. The paid press release services get your company news directly in front of actual journalists, resulting in placements in print, broadcast and online news outlets. Business Wire has arranged for automatic publication of news releases it issues in dozens of influential online news sources with high ranking. With placements in recognized news sources, you can be pretty certain that your news release will be shown in major search engine results including Google News.
As we uploaded each release, we looked for ease of use, additional complementary services, paid-for upgrades and whether registration was required to use the service. Each release was amended slightly so that we could identify if it were covered by other sites we would be able to identify which source they had got it from.
You will also find that some of the free press release distribution sites may have limited reach, possibly only providing press release service to RSS feeds if you don’t use one of their paid options.
You need to have the theme and anything that is newsworthy summarized very concisely and neatly, Selikoff says. The remainder of the press release is kind of fleshing out the story. But the main story has to get across in the first paragraph.
Through eReleases, press releases will also receive permanent storage in PR Newswire for Journalists. This searchable newsroom is a valuable research tool to more than 90,000 registered journalists, writers, and reporters.