book press releases news releases examples

We recently launched a press release for our 10 Year Anniversary. It was picked up by nearly 300 news publications in a few days. It is a great press release because it highlights our anniversary. Any big landmark in a competitive industry is worth celebrating. It also has quotable content about our company stats, and gives the audience value since we are offering a 10 percent discount on all translation services.
This demonstrates once again the need to teach young girls and boys about how to develop a positive self-image, said Jane Doe, author of I Like My Body Just As It Is. has done a true service by bringing these attitudes to the public’s attention.
Send the press release out in a timely fashion. Sent too early, people won’t remember it; sent too late, they may already be committed to something else. Two to three weeks in advance is a good timeline.
I like to choose brands or long phrases that include one of my target keywords. I rarely choose exact match keywords (10% or less) because of risk of being penalized by Google. This is referred to as “over-optimization.”
Sounds pretty hopeless, right? Wrong. While relationship-building still helps you get into popular publications, we now have the opportunity to quit playing the waiting game and generate our own buzz. By turning your PR strategy into an inbound one, you create opportunities that weren’t there before and carve out a place for your company, building meaningful mindshare with your target audiences in the process.
Translation: The new release does more stuff. Why the extra verbiage? As I explained in the post Why Marketers Speak Biz Blab, the BS words are simply a way to try to make something unimportant seem important. And, let’s face it, a 6.0 release of a product probably isn’t all that important.
Just as a book title needs to be carefully chosen to interest potential readers, a press release needs a well thought out headline to make it stand out from the endless press releases journalists deal with.
The answers to these questions should always tie into your press release in some manner. If you’re releasing a new version of your product, your press release should tie in the fact that you created said product to help solve a particular problem.
You know many individuals do not know the power of premium press release distributions. Especially paid ones. I had a product and hired someone to write a press release for me. Then I logged into my prbuzz website to submit the press release. This I found out did not work for me till a friend sent me a link to a Public relations expert who charged me $60 only and submitted my press release to over 500+ news outlets. She sent me a complete customized PDF report showing the tons of sites where my press release was submitted to. In no time I started getting steady traffic to my site and calls from philanthropists. I don’t know for you guys, but the point is having the best public relations expert for your PR needs. In case you guys need her services visit this link You certainly will not regret this. I use her services on a weekly basis though. Its the best so far. I can now boast of international contacts for my products.
In the words of Robert Wyne, a prominent Forbes contributor, press releases “are formulaic, by nature, but so are poetry, tweets, columns and other written communications. Everyone has constraints. Chefs work within an 8-inch pan to create an omelet, and the great ones know how to pick the best ingredients, and mix them to create a savory sensation. Writers can season their sentences within the confines of a release.”
Your press release is then posted online and added to an email digest that gets sent to reporters…along with all the other press releases in your industry that were distributed that day. I asked Dan Tynan, former editor of Yahoo! Tech and current reporter for The Guardian, if he ever scrolled through these press release digests.
There’s no broad answer to that, it depends entirely on your book, the media that you are targeting and quite a few other factors. You need to offer the media something that will help them entertain or inform their audience, so look for the overlap with your book.
With timing, there are two things to worry about – how much notice to give and the date and time of actually sending the press release. Let’s face it – stories about (indie) films are not Breaking News. Many channels have their “low urgency” items mapped out for weeks ahead, so if you’re hoping to get a story out before your big premiere, make sure give them enough time to schedule it in – but not so much time that they will put it aside and forget all about it. How much notice is needed varies from hours to several weeks, even months. Smaller online channels usually have a faster turnaround, whereas traditional newsrooms plan further ahead. This is something you can actually contact the writers about – a good way to start building those relationships!
Citrus Park Christian School has three football players that were honored by the Florida Christian Association of Private and Parochial Schools (FCAPPS) as members of its All-State team for the 2017 season. They are Josh Smith, Jared Thompson and Nate Julian. – March 03, 2018 – Citrus Park Christian School
Your final paragraph should be a succinct and informative boilerplate. A boilerplate is typically 3 or 4 sentences long and acts as a mini-biography. This is your chance to include a few interesting snippets about yourself, touching on your passions and inspirations.