bbkings press release how to get your press release published

Musotica has launched their latest lingerie collection for spring and summer 2018, inspired by adult entertainers in the strip clubs of Atlanta, Los Angeles, Miami and Vegas. The newest collection from the online lingerie and fashion website consists of bright and bold items. These erotic and exotic… – March 03, 2018 – Musotica Wear
Send the press release out in a timely fashion. Sent too early, people won’t remember it; sent too late, they may already be committed to something else. Two to three weeks in advance is a good timeline.
Craft each release to target a specific media outlet and send it to the specific reporter who covers that beat. This information can usually be found on the outlet’s website. Blasting the identical press release to multiple outlets and multiple reporters at the same outlet is a sign that you are taking shortcuts rather than targeting a specific market.
Templates are easy to be customized and modify. This way you will be able to design in a format that will suit your organizational needs. You can either download press release template either in Microsoft Word format because it allows you to generate and customize your own press release.
Most importantly, make it interesting: Keep in mind that reporters get dozens, if not hundreds, of releases each day, so invest the time write a compelling headline. It’s worth the time and effort on your part. 
You’ll most likely be sending out releases through e-mail and posting them on your company’s website, so experts say you should consider including some digital features, such as video and audio. It’s also an opportunity to link back to other company information available online — previous press releases and related matter such as customer testimonials or performance reports — that will give the news media additional context.
First we are going to look at a press that we at Fit Small Business recently sent out, so that we can point out the attributes of a good press release. You should look out for these points when viewing the other examples below.
If any further information is needed, these can go in Notes to editors under the contact information. Examples might include background information on the company (called a boilerplate), or a note saying that photos are available. It’s helpful to number these points, to make your press release as clean as possible.
We found a reference on that mentioned a membership fee is charged and that pricing starting at about $1,500 for a press release. However, they offer some affordable options for smaller budgets, which was an important reason we chose them.
You want a press release to generate more than a sudden spurt of publicity. After your press release has been distributed, you want your press release to keep working for you by building quality backlinks to your website.
When you consider press releases, if it’s not a content format you’re familiar with, you might think of traditional methods, which include writing a press release and then working with journalists and local media outlets to ensure it’s distributed.
Write the summary section. The summary area needs to be between two to three sentences long and describes the key focus of the press release. For the product launch, you can write about the product, when it is (or was) scheduled for release, and the target audience.
As the Internet has assumed growing prominence in the news cycle, press release writing styles have necessarily evolved.[4] Editors of online newsletters, for instance, often lack the staff to convert traditional press release prose into more readable, print-ready copy.[5]